Greater Indianapolis
I lead integrated marketing efforts that connect brand, demand, and sales into a unified, high-impact growth engine. My background is in global corporate events, but the work was never just events. It was cross-functional orchestration at scale: aligning brand, pipeline, sales enablement, content, customer marketing, and partnerships around shared outcomes. Today, I lead integrated marketing with a focus on shaping how we show up in the market, from narrative to campaign execution to sales activation. My role sits at the intersection of strategy and execution, ensuring teams move in sync and marketing efforts translate into measurable business impact. I’m particularly focused on: • Defining and scaling go-to-market narratives • Driving alignment across marketing and sales • Building integrated campaigns that connect across touchpoints • Creating the systems and structure behind repeatable growth • Turning marketing into a consistent driver of pipeline and revenue I believe the strongest marketing organizations don’t operate in silos. They operate in sync.
Lead strategic initiatives to create impactful and memorable events that drive brand awareness and customer engagement. Specializing in large-scale events like sales kickoffs and global customer events, I ensure seamless execution from concept to completion, delivering unique experiences that elevate our competitive edge. With a keen eye for detail and a passion for innovation, I collaborate with cross-functional teams to design and implement marketing strategies that resonate with our target audience. By leveraging data-driven insights and industry trends, I craft compelling narratives and interactive experiences that showcase the value of SugarCRM's solutions, fostering lasting relationships with our global customer base.
Managed program design and logistics for corporate events, ensuring seamless execution and measurable outcomes. Coordinated vendors, budgets, and cross-functional teams to deliver high-impact attendee experiences. Provided strategic input on event design, programming, and client engagement to strengthen event ROI.
Took a career pause to raise my family while staying deeply involved in community leadership and organizational development. During this time, I served on the Park Board of Directors, was elected Town Council, and founded a nonprofit organization that I continue to lead today. These experiences strengthen my skills in communications, community engagement, strategic planning, and program management—all of which continue to shape my professional approach.