Cape Town, Western Cape, South Africa
Passionate about paid advertising, self-development, and driving data-driven insights to empower businesses in achieving their digital marketing goals. With over 8 years of PPC experience across diverse markets and verticals, I always strive to make a difference in the world - however small. Let's connect and collaborate to create meaningful change together.
Key Verticals: Custom Cycling Apparel, HDD Drilling, Health Supplements, Banking Services, Custom/ Promotional Items, Garage Installation Services, Home Care Services, Event Equipment Rentals, Outdoor Equipment, B2B Printing Services
- Market/Competitor research - Setting paid media goals & KPIs - Creating & implementing a Full Funnel strategies - Creating & setting up paid media ad campaigns - Monitoring and iptimising paid media campaigns including budgets - Setup CallRail & CRM integrations for offline conversion tracking - Analytics: Reviewing & reporting campaign KPIs to client - weekly & monthly - Provide inputs on creative copy and graphical ad templates - Keep pace with paid media industry trends and developments - Communicate to team and management on project development, timelines, results - Work closely with the other team members to meet client goals Key Verticals: B2B Printing Services, Luxury Car Rentals, Medical Graduate Placements, Legal Services, SaaS softwares, Banking Services, Utility Transformers
- Strategic implementation across search and shopping channels - Daily budget & performance management - Curate highly engaging ad copy - Conduct in-depth keyword and website research - Analyse and optimise ad campaigns to increase return on investment (ROI) - Provide weekly client-facing reports - Audit work for new business proposals - Identify strategic opportunities & facilitate data-driven decisions - Conduct extensive feed reviews & optimisations - Maintain knowledge of industry best practices and new technologies Key Verticals: Personalized Gifting (UK & US), Pet Grooming Supplies (Europe), Raw Pet Food, PPE, Industrial Machinery
- Strategic implementation across search and shopping channels - Daily budget & performance management - Weekly optimisations - Provide weekly reports with actionable, data-driven insights - Pre-launch brief & strategy discussions - Keyword research, client research, competitive landscape analysis - Act as a technical contact between account managers and client Key Verticals: Automotive Parts & Accessories, Sports Apparel & Equipment, Outdoor Gear, Furniture, TikTok For Business
NMPi is an award-winning digital marketing agency with over 14 years of experience in delivering global campaigns with granular localised targeting. https://www.incubeta.com/