Singapore
- Collaborate with stakeholders in Business Banking to drive increase in revenue through upsell and cross-sell products - Analyse customer portfolio and transactions to discover trends and target high value customers - Work with campaign managers to develop campaigns and farm leads using propensity modelling and advanced analytics - Evaluate performance of campaigns and models - Develop rule-based campaign triggers for leads generation - Perform web-scraping to acquire data and generate new leads - Develop and maintain analytic data marts
- Support Operational Risk Management Department - Perform analysis of root causes and reporting on Operational Risk Events - Develop and maintain interactive dashboards in Power BI to enable various teams to monitor and act on risk alerts - Provide support for data request and report automation - Regulatory reporting for Risk Weighted Assets (MAS 637) - Identify opportunities ready for digital transformation and collaborate with internal and external teams for process improvement - Automated several processes for various teams using Excel Macros and Python to significantly decrease time spent with increased data accuracy
- Work with campaign managers in Marketing to understand their business objectives and provide support from start to end process - Provide analysis of customers through profiling and segmentation, as well as analysis for insurance product sales and distribution - Design and maintain Tableau Dashboards to provide insights to stakeholders - Develop and maintain analytical data mart in Tableau for purpose of reporting and self-service analytics - Automated several reports with the use of Excel macros and Python - Write complex SQL queries to join multiple datasets to process, clean and validate data for reports, analysis and extraction - Communicate with multiple stakeholders within Marketing and IT to gather user requirements for Datawarehouse project (Agile Methodology)