Basel, Basel, Switzerland
A broadly experienced commercial executive and business strategist with a global perspective. Leadership roles in digital health/eHealth, medical device, pharmaceuticals, diagnostics and service organisations. Has held positions in V.C. backed businesses through to global multi-nationals. Able to translate big picture into executable and successful business strategies and is a champion of innovation and partnerships to generate business growth. Key Competencies: Global strategy, Commercialization, Marketing leadership, pharmaceuticals, medical device, diagnostics, mHealth, digital health, business development, business strategy, partnerships, business planning, P&L Management, strategic marketing, market access, pharmaceutical brand management, product launch, team build, sales operations, distributor management, change management, advertising marketing communications, public relations and consulting Therapy specialities :Pharmaceuticals :Diabetes, CNS, Oncology, Anaesthetics, Respiratory medicine, Anti -infectives, Diagnostics :Blood screening. Medical device : Aortic , BGM, Insulin Pens
Through a global team lead all upstream and downstream marketing activities for this rapidly growing division within the Terumo organisation and leader in the cardiovascular and aortic space. Have a particular focus on building digital capabilities across the marketing organisation. Responsibility for developing the digital health strategy and leading the digital transformation of Terumo Aortic through the evolution of product focused offerings to patient centred digital solutions. This includes the building and staffing of a digital services entity to drive new revenue streams in the future. Develop pathfinder / roadmap for other divisions within Terumo Pipeline and portfolio strategy - responsibility for business development and partnerships across the business to ensure that Terumo Aortic maintains its position as having the broadest portfolio and continues to be seen as an innovator within the aortic space.
Responsibility for the strategy , development and commercialization of new patient centric digital solutions for this new franchise focusing on digital diabetes management. Working with the Business Development function have built up a network of partnerships with blue chip companies and start ups to enhance current platform but also to build new service models . This includes piloting a digital coaching program with new payers such as private insurance/ re-insurers . This has been scaled up in a key markets such as France and Singapore Driving the development the existing app platform to enable a digital education service that can improve outcomes in the area of hypoglycaemia and potentially build a new revenue stream. Defined use cases and requirements for data strategy and architecture needed to support digital infrastructure within the organisation Evangelist for innovation - this includes a recent global innovation challenge to build a network of promising digital start-ups in the Type 2 space.
On going leadership and strategy for the Connected Device portfolio - this includes continued expansion of the main connected device / application into 50 plus markets. Drove the development of agile release strategy including feature innovation roadmap for the Contour Diabetes Platform. Led digital transformational initiatives focused on moving the organisation to a hybrid one which enables its device portfolio with digital technology powered by data to provide solutions that can improve the outcomes for patients with diabetes
Responsibility for driving the organization's entry into connected health and leading its digital transformation and technology deployment. Successfully led the global launch of the Contour NEXT/PLUS ONE blood glucose monitoring system. This included the commercialization of the CONTOUR Diabetes App - the first application to be launched by the company Built team to transition from launch to ongoing management of a digital product portfolio
Commercial leadership for diagnostics across EMEA for this major global healthcare organisation and market leader in the blood safety market Regional/Global coordination for new product/platform launch: alignment with Regional/Global sales and marketing strategies Responsible for sales and marketing activities for the EMEA region Product /Brand Launch Strategy Development Resource allocation and budgetary management Distributor management Tender Management