Jason Buechel

Vice President, Amazon Worldwide Grocery Stores, and CEO, Whole Foods Market

Austin, Texas, United States

About

Jason Buechel serves as Vice President of Amazon Worldwide Grocery Stores and as Chief Executive Officer at Whole Foods Market. Jason leads Amazon's global grocery offerings and services, spanning grocery delivery across Amazon and Whole Foods Market. His team ensures the highest standards for selection, freshness, and quality at every stage of the supply chain—from farm and supplier relationships to shelf stocking and doorstep delivery. Before stepping into his current role in January 2025, he served solely as CEO of Whole Foods Market. Prior to that, he was Chief Operating Officer, providing operational leadership over Whole Foods Market’s 500+ locations across the United States, Canada and the United Kingdom, and overseeing the company’s technology, supply chain and distribution, store real estate and design, and Team Member Services (HR) functions. In his CEO role, Jason serves as a champion of Whole Foods Market’s culture and values and is committed to increasing access to local, quality food for the communities it serves. Jason joined the company in 2013 as Global Vice President and Chief Information Officer, where he was responsible for all aspects of information technology and digital innovation, as well as ushering in large-scale IT initiatives that played a critical role in the growth of the business. Prior to Whole Foods Market, Jason served as the Managing Director/Partner within Accenture’s Retail Operations Practice, where he worked with leading retailers on strategic business and technology transformation. Jason has a bachelor’s degree from the University of Wisconsin-Milwaukee. He is an avid runner, hiker and traveler, and enjoys spending time with his family.

Experience

  • Vice President, Amazon Worldwide Grocery at Amazon
    Jan 2025 - Present · 1 yr 6 mos

  • Whole Foods Market (13 yrs 6 mos)
    • Chief Executive Officer
      Sep 2022 - Present · 3 yrs 10 mos

    • Chief Operating Officer
      Jan 2019 - Sep 2022 · 3 yrs 9 mos

      Responsible for retail and store operations for the company’s 500+ locations across the United States, Canada and the United Kingdom. Leads the company’s technology, supply chain/distribution, construction/store design and team member services (HR) functions.

    • Executive Vice President and Chief Information Officer
      Jan 2013 - Jan 2019 · 6 yrs 1 mo

      Responsible for all aspects of information technology at Whole Foods Market, which includes leading the technology team at the global headquarters in Austin, Texas and twelve regional offices. Co-leads Whole Foods Market’s digital business, which includes ecommerce, mobile, web and emerging technology.

  • Managing Director/Partner at Accenture
    Mar 2000 - Jan 2013 · 12 yrs 11 mos

    Responsible for Store Solutions offerings in North America. Worked with leading retailers on strategic transformation and new capability development. Specialized in Store Operations, Point of Sale, Mobility, Workforce Management, Cloud Computing, Tender Authorization and Digital Signage. Experience leading a wide range of retail segments including, general merchandise, consumer electronics, grocery, pharmacy, convenience and fashion. Advised leading companies in Banking, Energy, Consumer Goods and Telcomm on developing their retail capabilities.