Singapore
Entrepreneurial and results-driven Head of Operations & Technology with over 15 years of managerial experience and expertise in leading digital transformation. Proven track record in successfully orchestrating operational improvements by developing innovative technological solutions, optimizing resources, and enhancing productivity and performance. Adept at fostering collaborations and building high-performance teams with a high employee retention rate.
Led a team of 30 employees across the operations, technology, logistics and shipping departments from 8 different business entities under the Wine Portal Holding company. Fostered a culture of collaboration and continuous improvement. Strategic Planning and Vision • Implemented operational goals in consultation with senior management. • Implemented NetSuite Data Analytics to develop data-driven strategies and improve business decision making processes. Operational Excellence • Led cross-functional teams in the implementation of ERP systems, streamlined operations and developed internal controls to ensure data integrity and reducing errors by 40%. • Directed all aspects of operations, including supply chain management, shipping, and logistics, resulting in a 20% increase in productivity. • Developed and implemented strategies to optimise shipping processes, reduced cost by 30% and improved delivery times by 30% • Enhanced customer satisfaction by 20% through process improvements and quality control measures. • Implemented data-driven performance metrics, improved departmental accountability and performance. Financial Acumen • Identified and implemented digital integration with a prominent payment card service provider securing $1.2M in annual revenue. • Consolidated inventory in local and overseas warehouses, resulting in improvement to operational efficiency and an overall reduction in cost. Leadership and Team Management • Established performance metrics and KPIs, enhancing the company’s operational transparency and accountability. • Developed and mentored a high-performing operations team, resulting in a 30% reduction in employee turnover. Change Management • Developed and executed complex migration strategies and procedures to successfully migrate from Vinsight (IMS) to Oracle NetSuite ERP System • Led and facilitated workshops and training sessions to ensure employees were equipped with the necessary skill and knowledge related to the new ERP System.
Wine Portal is a key player in the wine industry that sources and distributes premium wine through various channels. Park90 is a premium membership program for wine enthusiasts to gain access to rare and highly sought after wines while Grand Cru Wines is the retail arm of the business with both brick & mortar stores and digital presence. • Responsible for UIUX design decisions for all digital assets under Wine Portal such as Park90, Grand Cru Wines, Cöte Prestige and Wine Alert • Perform research on consumer behaviour on e-commence platforms to improve user experience and conversion rates • Supported the migration of inventory management system to Vinsight and integration with accounting software, Xero • Conceptualises all UIUX design and functional specifications for all new digital ventures such as 27 Scotts, a new wine club concept.
The MICHELIN Group fully acquired Robert Parker Wine Advocate (RPWA) in May 2019. Apart from fulfilling the digital responsibilities for RPWA, I supported the suite of digital platform and related applications of MICHELIN Guide (MG). My team was responsible for the launch of the global website, guide.michelin.com which brought together all the MG selections (currently 24 selections in 8 languages) around the world onto one platform. • Led UIUX design team for guide.michelin.com • Conceptualised all UIUX design and branding efforts for robertparker.com and associated application such as Robert Parker App • Project management lead for the continual delivery of new features and enhancements to guide.michelin.com • Researched user behaviour and interactions with our digital assets through interviews, survey, card sorting and usability testing • Sales portfolio: Contributed to the acquisition of new users and retention of existing customers
The Wine Advocate has been the global leading wine publication for reviews and tasting notes for the past four decades. Since 2012, I grew RPWA’s digital presence through by my role as UI/UX lead. • Led the team in defining interaction models, user task flows and UI specifications • Conceptualized new features and functions, develop wireframes and interactive prototypes • Performed user testing and design iteration
Worked closely with engineers to create user flows and wireframes for various digital platforms for Robert Parker Wine Advocate, MICHELIN Guide Singapore, Hong Kong and Macau. Performed user research and gathered user feedback to define feature specifications. Focused on user experience and interaction design to deliver high quality mock ups for implementation.
Managed the day-to-day operations of Home Landscape, a swimming pool and landscape design, build, maintenance company that caters to the private property sector. Our work involved the integration of cutting edge pool technology and sustainable landscape designs. • Achieved sales revenue of S$1.6 million within 3 years of incorporation which rose to S$2.4 million the following year • Awarded Gold Medal Winner during the Singapore Garden Festival in 2014 for Horticultural Excellence and the Landscape Garden Competition • Secured exclusive rights to distribute products from Eva Optics B.V of the Netherlands to Southeast Asia