United Kingdom
I am a results-driven Marketing & Communications Manager with over 7 years of experience leading diverse marketing campaigns across multiple digital channels, including social media, search engine marketing, email marketing, and more. I thrive on staying ahead of industry trends and continuously seek innovative ways to optimise and drive meaningful results. With a solid background in both marketing and education, I bring a unique combination of strategic thinking and creative problem-solving to every project. My experience spans digital marketing and event management, providing me with a well-rounded skill set that enhances my ability to connect with various audiences and achieve business objectives. Professional Experience: - 7+ years in digital marketing and campaign management - 4 years in education and teaching - 5 years in event management Education: - MSc in Digital Marketing with Data Analytics - BSc in Business Management with Marketing - Postgraduate Diploma in Event Management - CELTA (Certificate in English Language Teaching to Adults) - Extended National Diploma in Business Management (Level 3) - Level 3 Certificate in Photography
- Plan, create, and manage advertising campaigns across digital and print platforms to promote services and brand awareness. - Prepare and submit award and legal directory entries to showcase the firm’s achievements and enhance its professional reputation. - Maintain and develop brand consistency across all marketing materials, ensuring alignment with the firm’s values and tone of voice. - Organise and coordinate events, including webinars, networking functions, and sponsorship initiatives, to increase visibility and engagement. - Oversee all social media channels, crafting and scheduling engaging content that reflects the firm’s brand and drives audience growth. - Identify and manage sponsorship opportunities that align with the firm’s values and strategic objectives. - Maintain and update the company website, ensuring content is current, accurate, and optimised for user experience and search engines.
- Create, schedule, and manage engaging content across SV2G’s social media platforms to raise awareness and encourage community engagement. - Support the design and production of marketing materials including posters, digital assets, and event graphics, ensuring brand consistency. - Write clear, compelling copy for social media and website updates to effectively communicate SV2G’s mission and activities. - Assist with planning and promoting events, create promotional content, and manage digital promotion before, during, and after events. - Monitor and report on social media performance and audience engagement to help inform content strategy and improve reach. - Collaborate with trustees to ensure alignment between digital marketing efforts and organisational goals.
- Acquired and managed client accounts and digital campaigns - Managed social media accounts and content creation activities - Created project plans and supervised developers and freelancers - Developed digital platforms to optimise performance and increase awareness - Produced monthly performance reports and insight from data analytics - Led paid marketing campaigns and managed budgets - Conducted training, monthly supervision meetings and staff appraisals - Managed CRM and CMS system to develop client acquisition strategy
- Created engaging content for multi-channel marketing campaigns - Managed social media accounts and content creation activities - Worked with agency partners to produce marketing collateral - Executed Paid Ads across social media platforms Instagram and Facebook - Produced monthly performance reports and insight from data analytics - Prepared and presented monthly reports on social media pages performance - Met with prospect clients to understand their marketing needs