Sydney, New South Wales, Australia
- Lead the Social capability globally through shaping strategy, innovation, and best practices across Dentsu’s 15 biggest markets - Advised senior leadership of global advertisers, in-house teams, and Dentsu regional markets on digital media and ad-tech strategy, with a focus on AI-driven technology, automation, creative and cultural relevancy, and social commerce
- Biddable lead (paid social and search) across Stellantis and Domino's - Responsible for £25m+ in billings, leading a team of 20 specialists
Working across FCA/Stellantis and KP Snacks
- Managing Socialyse, the social media pure player of Havas Group, across Australia and New Zealand - Developing strategy and implementing all paid social campaigns for branding and performance clients - Client verticals include FMCG, retail, entertainment, B2B, education, charity, insurance, and automotive