Geneva, Switzerland
I’m passionate about designing and building digital solutions that make a real impact. For over 15 years, I’ve led global product teams through growth and transformation, helping businesses turn complex ideas into products that drive value. I love connecting strategy with execution, bringing together technology, creativity, and collaboration to deliver results that last.
Leading the global digital product portfolio for Caterpillar’s equipment rental business. Overseeing the complete product lifecycle from ideation to market launch. Defining and executing product vision and roadmap aligned with enterprise objectives and customer needs. Leading cross-functional teams of product owners, engineers, and designers to deliver impactful, value added digital capabilities supporting Caterpillar’s rental digital transformation. - Successfully integrated 40+ North American Cat dealers into rental e-commerce and portal platforms, streamlining operations and enhancing customer experience. - Consistently drove 30% annual growth in online rental revenue opportunities over 4 consecutive years, significantly boosting business performance. - Increased customer engagement online by 20–30% annually, strengthening brand loyalty and market presence
Developed and led the digital platform strategy for Fast Rent, Caterpillar's startup-focused equipment rental business. Translated complex business requirements into tailored software solutions aligned with strategic objectives and operational needs of the business. Directed product strategy, leveraging customer and business insights to deliver impactful, scalable solutions. - Delivered rental management and e-commerce solutions for Cat Dealers, enabling seamless operations and enhanced customer rental experience - Successfully deployed the solution with 3 Cat Dealers in Europe and expanded to China, overcoming legal and technological challenges specific to the Chinese market. - Conducted comprehensive Voice of Business (VoB) and Voice of Customer (VoC) analyses to inform product strategy and roadmap development. - Implemented a Lean Startup approach to rapidly test, validate, and iterate new capabilities, accelerating innovation and product adoption.
Led the software delivery division for Smile Switzerland, managing a cross-functional team of 15+ professionals to deliver innovative E-Commerce, CMS, and CRM solutions utilizing open-source technologies. Provided strategic oversight in project management, technical architecture, and risk mitigation, ensuring the successful execution of high-impact projects. Partnered with sales teams during RFP processes, driving business growth by securing high-value contracts through expert cost analysis and feasibility assessments. - Streamlined delivery processes to ensure consistent on-time and on-budget execution of complex digital solutions, driving client satisfaction and business outcomes. - Successfully delivered a global E-Commerce and CMS solution for Nestlé Special-T, coordinating efforts across three international teams to meet aggressive timelines while staying within budget.
Ensured the successful delivery of high-quality projects by monitoring milestones, managing budgets, and aligning outcomes with business objectives. Fostered seamless communication among stakeholders by producing detailed status reports and maintaining alignment throughout project lifecycles. - Managed over 10 projects across diverse industries, consistently achieving on-time, on-budget delivery while maintaining high-quality standards. - Led the development of a new E-Commerce platform for Lindt & Sprüngli, and managed rollout across seven European countries.
Designed and delivered web-based applications leveraging open-source platforms and custom Java/J2EE solutions to address complex business challenges across industries. Led all phases of the software development lifecycle, including requirements gathering, costing, design, development, testing, and maintenance, ensuring comprehensive and long-term project success. - Implemented a document and business process management system for SNCF (French Railways), reducing document cycle times by 30% and improving workflow efficiency for over 1,000 employees. - Oversaw the maintenance and optimization of Renault's global spare parts management system, a custom-built Java/J2EE solution ensuring seamless operations across international manufacturing facilities.