Limassol Municipality, Limassol, Cyprus
Developing and growing Mercuryo brand in Crypto, Web3 and Fintech industries across the global markets. Senior Business Leader with solid tech and marketing expertise with more than 25 years experience in business, marketing and product launches, biz development, biz management and biz performance. I have successfully founded businesses growing them from startups to the biz sale to the international partners. I have been scaling up businesses across different markets opening branches, recruiting teams and making operation profitable. Industries: Crypto, Payments, Automotive, Fintech, Banking, Retail – B2B and B2C, Sports Revenues: 10-100 mio USD; project budgets 0,5-3 mio USD Team: up to 3000 people
• B2B e-comm marketplace for SMB retail businesses • Developed MVP within 6 months with mobile first approach, machine learning, big data and personalized approach to customer journey • 10 000 small businesses reached in 3 months • Resident at Skolkovo Innovation Center (https://files.data-economy.ru/Reg/RegionCasesR11_11.pdf)
• Complete business turn-around – business transformation, new team, operational effectiveness, product portfolio review • Grown business with Global international clients: GSK, Microsoft Nestle; Ford; Mastercard from 5% to 35% of Revenue • Annual biz growth – 10% • Team of 180 people: product development, coding, mobile, creative, communication
• First on the market digital and interactive business launch to affiliate with DigitasLBi • Business development – local and international clients split 60%/40% • Business growth 20% a year • Team of 80+ people