Jared Frazier

Global Jazz, Classical & Catalog Music Programmer at Amazon Music || Recording Academy Member

Los Angeles, California, United States

About

Passionate Los Angeles-based musical devotee working at the intersection of Music & Tech — with extensive experience as a music programmer, editor and editorial force offering curated playlist & station content for top DSPs. Proficient and accomplished musician with a strong history in recording, production, and performance. Experienced and knowledgable DJ with over a decade of experience in FM radio and private events.

Experience

  • Jazz & Classical Music Programmer, Amazon Music at Amazon
    Oct 2021 - Present · 4 yrs 9 mos

    Lead Curator and Content Strategist for Classical Music & Jazz stations and playlists globally on Amazon Music. My editorial perspective is broadcast at scale worldwide, tailored to each territory, with a strategic focus on identifying emerging music scenes and cultural intersections where discovery can spark breakthrough moments. As a member of the Music Programming team, I research evolving musical trends and emerging artists while optimizing weekly music content offerings through comprehensive data analysis and customer insights. I collaborate closely with label partners to highlight significant cultural and musical moments through integrated marketing strategies, prioritizing authentic artist relationships and audience trust. My professional mission is to connect musical heritage with contemporary expression—transforming casual listeners into dedicated fans and bridging the gap between artists and audiences in an increasingly dynamic digital landscape. The playlists and stations I've created and maintain comprise 30% of programmed Jazz streaming in the industry, and about 38% of Classical streaming, respectively.

  • DJ / Music Curator at Self-Employed
    Oct 2015 - Present · 10 yrs 9 mos

    Professional DJ and Music Curator | Specialized in Boutique Weddings, Corporate Events and Curated Luxury Hospitality Environments Versatile DJ delivering dynamic entertainment experiences through expert playlist curation, vinyl mixing, and live sound engineering. Skilled at intuitively adapting musical selections to diverse audience dynamics and event atmospheres. Proven ability to read a crowd and work on-the-fly. 8+ years with notable Southern California DJ and Entertainment companies: -Dart Collective -Supermoon DJs Luxury Hospitality Music Styling: TRUSS Restaurant & Bar, Four Seasons Napa, California USA Sézanne Restaurant, Four Seasons Marunouchi, Tokyo, Japan

  • Music Content Specialist, Jazz & Classical, Youtube Music at YouTube
    Apr 2019 - Jun 2021 · 2 yrs 3 mos

    US-Based Music Content Specialist for Jazz & Classical Playlists on YouTube Music for North America and select ex-US territories. Developed and optimized Jazz, Classical, and cross-genre music programming while conducting research and building innovative playlists and editorial content series. Strategically pitched, drafted, and launched flagship and tastemaker playlists in collaboration with content leads and UX teams, focusing on new releases and emerging trends. Conducted quality assurance on playlist quality and product features for North American consumers. Crafted and delivered 60+ in-depth artist profile playlists featuring Jazz artists and Classical composers, targeting dedicated music enthusiasts and optimizing algorithmic visibility. Collaborated with music programmers, UX designers, and team leads to create multi-genre playlist collections that enhanced listener experiences award shows, music festivals, Catalog milestones, and holidays. Analyzed and refined playlist and campaign performance to continuously improve playlist strategy and user engagement, while transforming playlist content and branding - resulting in exponential user growth with over 50% of Jazz & Classical playlist consumers demographics identifying under age 35. Pioneered the launch and curation of distinctive playlist sub-brands: - Conducted - Classical New & Timeless - Jazz Hotlist - New Jazz Impressions - Jazzhop Studies - Synapse - South London Sound - The Jazz Message

  • KZSC Santa Cruz (2 yrs 9 mos)
    • Volunteer Coordinator
      Mar 2014 - Jun 2015 · 1 yr 4 mos

      Served on the executive board overseeing daily operations while organizing and leading monthly meetings for all station staff and volunteers. I spearheaded the planning and production of a series of public outreach events on and off campus - with the goal of recruiting student volunteers and fundraising in the community. I regularly recruited, welcomed, and tracked the involvement of new and continuing station volunteers while gathering and analyzing volunteer statistics & feedback. The role included providing assistance to volunteers planning on enrolling in the CRWN 70: Intro to Radio course - as well as assisting current students of the class in fulfilling volunteer duties. Before graduating, I developed a training manual and mentorship program for the subsequent incumbents.

    • Radio DJ
      Oct 2012 - Jun 2015 · 2 yrs 9 mos

      Hosted a 3-hour Jazz program on Wednesdays from 9am-12pm called "Stirrin'​ the Soup," focusing on curation, education, and exploration of classic and contemporary works in the Jazz idiom. The show also aided in the promotion of regional events in Santa Cruz and the Monterey Bay, featuring new releases and interviewing touring artists performing at local venues.

    • Music Director - Jazz/Blues
      Jan 2013 - Jan 2015 · 2 yrs 1 mo

      Stewarded a massive analog music library, while constantly tracking new releases and reporting charts to CMJ. As Jazz and Blues director, I regularly liaised with labels and distribution groups to report spins and listener feedback. On the station website, I wrote live concert and album reviews to engage with our audience through blog posts social media, while training new volunteers in on-air programming skills and community involvement on and off-campus.