Karāchi, Sindh, Pakistan
🌟 LUMS Gold Medalist dedicated to creating transformative educational experiences and empowering the next generation! 🌍 Experienced in Monitoring & Evaluation, Faculty Development and Pedagogical Innovations at AKU and LUMS, with international exposure in Turkey, USA, Tanzania, Kenya, and Kyrgyzstan. 💬 A strong communicator and storyteller, I excel at conveying impactful messages and crafting compelling narratives.
• Part of Core Planning Team for the project Ilm Ujaala, where local tutors were empowered to teach children from disadvantaged backgrounds. Worked on the entire project, from creating instructional materials, audio support and students’ handbooks to creating small groups and involving school teachers and principals. • Responsible for curating content for ‘Ilm ka Aangan’, an edutainment TV show as Covid response to keep students engaged. • Keeping knowledge of the best global practices, TCF’s own projects and pitching suitable ones to the government.
Designed and developed an education model (based on the Finnish schools) for a sustainable medium cost schooling as well a proposal that was used to apply for grants
• Assisted Dr. Mariam Chughtai (Associate Dean) in delivering lectures and grading assignments for the MPhil course. • Consulted in systemic and inside-out cases and created stakeholder/ factions’ maps for problem solving.
• Helped Dr. Faisal Bari and Dr. Tayyaba Tamim to carry out textual and illustrative analysis of textbooks by Provincial Boards, Afaq Publishers and Oxford University Press across inclusive dimensions like Gender, Religion, Disability and Citizenship.
• Lead for all Business Development pitches in Pakistan, secured 4 key local renowned brands. • In charge of creating and managing all digital content, campaigns and platforms of upto 13 different Unilever brands. • Hired and trained a team of 8 Assistant Managers, by providing technical skills and interpersonal communications training. • Liaised with the Unilever Media team, 13 Brand teams and Google team in Singapore to create engaging content executing comprehensive 360-degree campaigns, working alongside distinguished creative agencies.