Adelaide, South Australia, Australia
I’m a detail-orientated and strategic media and communications professional with a passion for audience engagement and connection through traditional and digital media. My social work and equity background gave me a solid foundation for a career in the fast-paced media world, while my experience in sport has exposed me to a high-pressure and intensely public working environment. My utmost priority is to wholeheartedly protect, promote and prepare the business I’m working for, whether it’s a small, unknown start-up or an internationally recognised brand.
• Comms strategy planning and development. • Speech writing for Chief Executive and Board. • Extensive customer and family communications including COVID crisis and vaccine rollout. • Communications and media advice/guidance to Executive team. • Social media management, including paid and organic activity. • Issues and crisis management.
• Promotion and protection of the South Australian Cricket Association and its associated brands. • Managing media requests for elite female cricketers across WNCL and WBBL. • Promotion of women's cricket and elite women's programs through both traditional and digital media. • Content creation, photography, writing articles, media releases and features. • Exposure of grassroots cricket and community activities through traditional and digital media.
• Coordination of the Inspire Mentor Program and associated activities with the intention to expose students from low SES and First Nations backgrounds to higher education. • Extensive marketing and recruitment activities. • Stakeholder engagement and collaboration.
Case management of disengaged young people from varying cultural backgrounds, working alongside them to discover alternative education, training and employment pathways.