James Smith

AI Automation Specialist | Google Cloud AI Cloud Certified

Denver, Colorado, United States

About

AI Automation Consultant Benchmark Full‑time • Remote June 2022 – May 2026 Led AI automation and digital transformation initiatives for small businesses and creators, designing scalable workflows using Make.com, Zapier, Twilio, Klaviyo, Square, and Google Cloud AI. Delivered consulting engagements focused on operational efficiency, automated content pipelines, CRM integration, and revenue‑driving digital systems. Key Responsibilities Designed and deployed end‑to‑end automation workflows using Make.com, Zapier, and Twilio for lead generation, customer communication, and backend operations. Built AI‑powered content pipelines using Google Cloud AI, ChatGPT, Claude, and Gemini to automate UGC ads, video scripts, and social media assets. Integrated CRM and marketing platforms (Klaviyo, Square) with automated lifecycle sequences to increase retention and customer LTV. Developed digital growth systems across TikTok, YouTube, and X, including automated posting workflows and AI‑assisted content calendars. Conducted performance analysis, optimized automation logic, and improved operational efficiency across multiple client projects. Provided consulting on digital transformation, workflow optimization, and AI adoption strategies. Achievements Reduced client manual workload by 40–60% through automation. Increased client lead generation efficiency by 3–5x using automated funnels. Delivered AI content systems that produced consistent daily output without human intervention. Improved CRM retention metrics by 20–35% through automated lifecycle flows. Skills & Tools Make.com • Zapier • Twilio • Klaviyo • Square • Google Cloud AI • Vertex AI • ChatGPT • Claude • Gemini • Workflow Automation • Digital Transformation • CRM Integration • AI Content Generation • Consulting • Process Optimization

Experience

  • AI Automation Consultant at Benchmark
    Jun 2022 - Present · 4 yrs 2 mos

    Led AI automation and digital transformation initiatives for small businesses and creators, designing scalable workflows using Make.com, Zapier, Twilio, Klaviyo, Square, and Google Cloud AI. Delivered consulting engagements focused on operational efficiency, automated content pipelines, CRM integration, and revenue‑driving digital systems.

  • General Manager at RaceTrac
    Dec 2020 - Jun 2025 · 4 yrs 7 mos

    Managed full‑scale operations for a high‑volume retail location, overseeing staff performance, inventory, compliance, financial KPIs, and customer experience. Led a 10‑person team and ensured operational excellence across daily and weekly activities.

  • Store Manager at Tmobile
    Jan 2015 - Dec 2020 · 6 yrs

    Identified customer needs, negotiated solutions, and closed profitable sales. Managed store employees through coaching, communication, and performance feedback. Fostered a positive work environment through team‑building and recognition. Conducted opening/closing procedures, register counts, and cash reconciliation. Ensured operational excellence and strong customer satisfaction. Achievements Consistently ranked among top performers in customer satisfaction and sales metrics. Built a high‑performing team that exceeded store KPIs. Improved store workflow efficiency through structured processes and communication.