Leicester, North Carolina, United States
I am currently pursuing an Associate in Arts at Asheville-Buncombe Technical Community College, with plans to transfer to North Carolina State University or Appalachian State University to continue studying business and finance. Alongside my academic work, I am the Founder and Creative Director of ELVAUX, a luxury fragrance and lifestyle brand focused on modern perfumery and timeless design. I lead all aspects of the business, including product development, supplier sourcing, brand strategy, and operations, working closely with manufacturers and vendors to bring premium fragrance products to market. My experience in retail management within the fragrance industry has also provided a strong foundation in operations, sales performance, and consumer behavior. I am particularly interested in the intersection of consumer products, finance, and business strategy, with a long-term goal of pursuing a career in private equity.
• Represent the brand within luxury retail environments, introducing clients to the heritage, craftsmanship, and identity of the Parfums de Marly fragrance collection • Provide personalized fragrance consultations, guiding customers through scent discovery and product selection • Educate clients and retail teams on fragrance composition, brand storytelling, and product positioning • Support retail partners through product demonstrations, promotional events, and in-store activations • Drive brand awareness and sales through elevated customer experiences and strong product knowledge
Founder of a luxury fragrance and lifestyle brand focused on modern perfumery, timeless design, and vertically integrated product development. • Lead fragrance development including formulation, raw material sourcing, and scent architecture from concept to final product • Manage global supplier relationships across fragrance oils, glass, packaging, and manufacturing partners • Oversee brand strategy, positioning, and creative direction across product design, packaging, and marketing • Develop wholesale and retail partnerships while building distribution across e-commerce and physical retail channels • Direct financial planning, pricing strategy, and product margin structure for scalable growth • Manage regulatory compliance including IFRA standards, ingredient disclosure, and FDA labeling requirements
• Manage daily retail operations including scheduling, inventory management, merchandising, and sales performance monitoring • Train and onboard new sales associates, developing product knowledge and client service standards • Analyze sales trends and customer preferences to guide merchandising and promotional strategies • Assist customers in fragrance selection while maintaining strong service and conversion standards • Support multi-location operations and occasionally travel between stores to assist with sales performance
• Founding employee assisting with store launch and initial operational setup • Trained new sales associates and delivered personalized fragrance consultations
• Support multi-location retail and manufacturing operations, serving as a bridge between leadership strategy and store-level execution • Manage workforce administration including timesheet approvals, scheduling coordination, attendance oversight, and PTO requests • Implement and monitor store-wide operational directives including inventory execution, product receiving, and compliance with company SOPs • Lead and support weekly operational calls with store managers to address performance gaps and reinforce training standards • Assist leadership in improving operational systems, communication workflows, and daily execution across locations
• Supported day-to-day accounting operations by assisting with data entry, account reconciliation, and financial record maintenance • Prepared and organized financial documents, including invoices, receipts, and expense reports, ensuring accuracy and compliance • Assisted in accounts payable and receivable processes, including tracking payments, processing transactions, and resolving discrepancies • Analyzed financial data and trends to support budgeting, forecasting, and decision-making processes • Collaborated with management to improve reporting workflows and maintain accurate financial records • Utilized accounting software and spreadsheets to manage and track financial information efficiently • Supported month-end and year-end close processes by preparing journal entries and reconciling accounts • Maintained confidentiality of financial data while adhering to internal controls and compliance standards