James Barker

Specialist in complex / enterprise sales and Fintech, AI explorer (currently lost), Lots of strong opinions loosely held

London Area, United Kingdom

About

Hi, I'm James - founder of GTMHive I'm proud to be a career salesperson. I've sold everything from office supplies door-to-door, through to 8-figure enterprise software deals to the largest banks in the world, and been fortunate to lead the top performing sales teams in businesses that went on to become unicorns. I believe that modern sales has changed and many companies have failed to adjust, holding onto dusty, outdated and ineffective strategies. Modern high-performing companies are experts of how people buy, NOT how to sell. I want to share everything I've learned, so that you can create a buyer-experience that wins customers. Here's what we can help you achieve: - Find and fix weak spots in your sales engine - Capture customers attention that are ready to buy - Develop salespeople that are the trusted advisors to prospects - Covert opportunities with playbooks that drive value with every interaction Are you ready to begin? Book a call to discuss how to start:https://app.reclaim.ai/m/james-gtmhive/linkedin-meeting-booking

Experience

  • Owner at GTM HIVE
    Sep 2021 - Present · 4 yrs 10 mos

    If you are a growing start-up scale-up phase tech vendor, selling 6-7 figure ARR value deals into Financial Services, we are the specialist sales advisory and training company for you. We are hyper-specialised in - FS Tech (tech used across regulated businesses) - Complex Sales (large ticket 6+ fig) - Growth stage businesses (under 1,000 global staff) If you want to schedule a 30 min free consultation to discuss your requirements, drop me a personal message.

  • Advisor at Aqua Global
    Oct 2024 - Present · 1 yr 9 mos

    Board advisor on revenue and sales

  • Growth Advisor at Fintech Fringe
    Mar 2025 - Jan 2026 · 11 mos

    Helping Fintechs scale and grow.

  • Advisor at Plumery
    Jan 2023 - Feb 2025 · 2 yrs 2 mos

  • Chief Commercial Officer (Interim) at Monument
    Jun 2024 - Nov 2024 · 6 mos