London, England, United Kingdom
Specialising in design, prototyping, and development of web interfaces and interactive media.
- Launched a marketing website in Framer, incorporating user feedback to enhance functionality driving an increase in conversion rates. - Redesigned online checkout product. Increased checkout top of funnel reduced shopper churn. - Designed MVP and scaled a high-growth greenfield product. - Created design system and component library. - Scaled growth marketing content, driving a increase in inbound leads. Strong focus on animated content.
- Maintained a large component library across two B2C products. Oversaw the introduction of semantic tokens and themes. - Developed a greenfield, medical bookings application. Improved conversion by 60% through iterative feedback loop. - Implemented bespoke, white-label system for an embedded search engine product. - Redesigned doctor facing pre-consultation product. Doubled open-rate for doctors prior to consultations. - Led comprehensive unit and screenshot testing suite. Reduced deployment issues by 50%.
- Produced proof of concepts for web3 products and consulted for teams within the foundation on design best practices. - Designed a web3 browser wallet extension for the Ethereum blockchain. - Created a design system for web3 products within the foundation.
- Managed visual creatives for clients such as Cadbury, Coca Cola and Nestle. - Researched and integrated new technologies to enhance studio workflow and client services, such as a template generation tool for After Effects. - Implemented a cloud-based, video database. Enhanced internal search and discovery efficiency, enabling project managers to find 20 year old rushes in seconds rather than hours. - Upgraded the company website. Increased traffic by 300% and drove considerable improvement in lead generation.