Greater Madrid Metropolitan Area
Extensive experience in the global connectivity sector, deep knowledge of market dynamics and cross-regional interrelations. Proven ability to design, implement, and manage global models in international settings, while leading high-performing multicultural teams to success. Telecommunications Policy Leader | New Tech & Market Dynamics eSIM, IoT (Internet of Things) and personal digital connectivity, consumer and enterprise markets. Vast experience in collaboration between MNOs and between MVNOs and MNOs. Execution of global strategies in international contexts. Driving innovation and transformation through technology, strategic partnerships and innovative commercial strategies. CEO | C-level | Telco Industry | Multicultural environments | Entrepreneurship | IoT | eSIM | Travel eSIM | 5G | B2B | B2C | Business Development | Global Connectivity | Innovation | Agile | Negotiation | Influence | Change management | MNOs | MVNOs | Global Strategies | AI | Results-Oriented | Strategic Planning | Analysis | Leadership | High performing teams | Telco policy leader
Advisor to Secretaría General de Telecomunicaciones, Infraestructuras Digitales y Seguridad Digital. Advised the Spanish government on telecommunications policy and strategy. Spectrum, 5G/6G & NTN integration. Resilience & security. Regulatory & competition framework. Deployment & investment enablers. Public investment
Led the design, launch, and management of an international startup, fostering a multicultural environment. Successfully pursued new business sources and value for the company, identifying key partners and negotiating strategic partnership deals. Developed and launched international connectivity ventures, including M2M services and Sponsor Roaming products, leveraging agile methodologies for rapid deployment Defined and implemented global strategies across all Telefonica affiliates, aligning mutually conflicting local targets. and attracting new MNO and MVNO customers, solidifying Telefonica's market leadership. Successfully bridged traditional wholesale operations with digital enterprises, establishing Telefonica as a premier provider of international M2M services and forming strategic alliances to enhance global B2B and B2C market positioning. Orchestrated the design, incubation and successful launch of Sponsor Roaming services like the Telefonica Connectivity Hub. Established and oversaw high-performing teams distinguished by peak motivation and unparalleled performance, culminating in consistently top-ranking results in employee satisfaction surveys for multiple years
Telefonica Global B2B managed all the Telefonica Group enterprise, multinational and wholesale businesses, delivering integrated fixed, mobile and IT services to some of the world’s top multinationals and corporations, operating in 40+ countries
Implementation of a digital culture in the GoToMarket processes aimed to generate new sources of value (trough product, marketing & sales) for Telefonica Wholesale Business Units
Focused on generating new revenue streams and driving growth within a mature local business, identification of partners and negotiation of cooperation deals. Designed, developed, and marketed a new portfolio of wholesale roaming products, overseeing the management of the local wholesale roaming operation. Orchestrated marketing strategies, identified key partners, and negotiated cooperation deals. Established and implemented Link2One, a joint venture between TEF Spain and Luxembourg-based MACH. Link2One was recognized as the leading Roaming hub in the market by 2012. Focus on the creation of new sources of revenues & growth in a mature local business
Development and execution of a regional roaming strategy for Telefonica affiliates in Latam. Selection and training of regional and local teams. Implementation of a new commercial infrastructure with third party operators. Focus on the development of a regional team in Telefonica Latam and quick commercial and financial wins
Leading the local Spanish wholesale roaming team.