Jakub Slíva

Performance Marketer & AI Enthusiast

Prague Metropolitan Area

About

Experience

  • Paid Media Manager at Tricentis
    Jan 2024 - Present · 2 yrs 6 mos

  • Head of Performance marketing at Fairo App
    May 2022 - Jan 2024 · 1 yr 9 mos

    Responsible for performance marketing budget and sales results. Strategy and planning based on company goals. Creating and executing marketing/sales idea with smaller team. Constantly improving actuall campaigns and testing new channels/media. Web development - responsibility for company/product web; creating and testing new landing pages to improve sales funnel and results. Very result oriented possition.

  • Performance marketing manager at Economia, a.s.
    Jul 2021 - Apr 2022 · 10 mos

    Responsible for performance campaigns and budget for titles Hospodářské noviny, Respekt and Econom. Project managing of internal system development.

  • IT Business analytic at IdeaSense
    Oct 2020 - Jul 2021 · 10 mos

  • Médea Interactive (5 yrs 3 mos)
    • Team Leader Display, New Media Specialist
      Jan 2018 - Oct 2020 · 2 yrs 10 mos

      Influencers marketing and esports were added to portfolio of my team. Progres is neccessary in the fast changing digital ad industry. Focused to new media and technology to support department. Blockchain advertising Chatbot - successfull campaign with big client and thousands of participants

    • Senior Digital Media Planner
      Jul 2017 - Jan 2018 · 7 mos

    • Digital Media Planner
      Apr 2016 - Jul 2017 · 1 yr 4 mos

      Experienced in most aspects of online marketing, cooperating with clients from telecomunication, FMCG to automotive segments. High interest in adapting to innovative technologies.