Warsaw, Mazowieckie, Poland
⚫ Product development: Designing and delivering a comprehensive training agenda focused on emerging technologies, digitalization, and practical AI implementation in business environments. ⚫ Strategic engagement: Creating and facilitating business simulations and strategic games that enhance decision-making, innovation, and change management capabilities for clients. ⚫ Partnership growth: Building and maintaining strategic alliances with technology partners to expand our service offerings and accelerate innovation. ⚫ Industry-tailored solutions: Developing new services and products with a strong focus on the manufacturing sector, addressing current challenges in digital transformation and Industry 4.0. ⚫ MarTech & digital marketing: Leading marketing initiatives with a strong emphasis on technology—designing and executing digital strategies, managing content and campaigns, and selecting the right MarTech stack to align with sales and marketing processes, automation needs, and growth objectives. ⚫ AI agenda ownership: Driving the internal and external AI agenda—identifying opportunities, building awareness, and supporting clients in applying AI for business value. ⚫ Sales & marketing automation: Designing and implementing automated workflows to optimize lead generation, customer journeys, and overall marketing and sales efficiency.
⚫Acquired and retained partners for the retail segment of the Wolt platform, spanning industries such as groceries, pet supplies, alcohol stores, DIY stores, and health & beauty. ⚫Negotiated contracts, established cooperation terms, and settled marketing campaigns. ⚫Designed and executed performance-driven marketing campaigns aimed at strengthening sales and customer acquisition in an omnichannel approach. ⚫Collaborated with partners to implement omnichannel strategies, including integration with the Wolt platform. ⚫Analyzed data and reported to identify opportunities for optimizing partner collaboration. ⚪Developed skills: digital marketing and eCommerce, including process automation and the use of analytical tools.
⚫Drove eCommerce growth by building and managing new sales channels: marketplace, q-commerce (under 30-minute delivery), and eAFH (restaurant-to-home delivery). ⚫Led initiatives in rapid delivery, q-commerce, and marketplaces: Managed key accounts, including food/eGrocery aggregators. ⚫Bridged online and offline: Introduced online tools to support sales in traditional trade (TT) channels. Championed digital transformation: Shared eCommerce expertise as part of the Digital HUB team, delivering training and workshops to elevate organizational digital competency. ⚫Data-driven decision maker: Analyzed performance data to optimize eCommerce strategies and identify growth opportunities. ⚪Developed skills in: marketing and eCommerce channel management.