London Area, United Kingdom
Transformation, programme, and strategic operations leader with 15+ years helping organisations improve how they operate, manage risk, and deliver change across Meta, Disney, Girl Effect (Nike Foundation), and Reach. I have led global teams, built scalable operating models, delivered large digital products, platforms and transformation programmes, and created the governance, processes, and controls that enable organisations to innovate responsibly and execute effectively at scale without slowing innovation. Highlights include: • Scaling digital products and platforms from 0→millions of users across 60+ countries • Building launch governance, risk management, and operational readiness systems supporting thousands of product launches • Leading cross-functional teams spanning Product, Engineering, Operations, Legal, Policy, Compliance • Delivering organisational transformation, process optimisation, and automation initiatives that improved efficiency, consistency, and execution at scale • Leading crisis response, escalation management, and high-stakes decision-making during major real-world events I am particularly interested in opportunities spanning Strategic Operations, Program Management, Digital Transformation, Governance, Product Management, Trust & Safety, Privacy, Risk, and Responsible AI. Based in London and open to opportunities internationally. Core strengths: Strategic Operations • Program Management • Digital Transformation • Operational Excellence • Governance • Product Development • Product Operations • Team Leadership • Change Management • Risk Management • Trust & Safety • Privacy
Built and led global team of product risk program managers responsible for the end-to-end systems that handle risk assessments and compliance across all Meta’s products and services (Facebook, Instagram, WhatsApp and Reality Labs) with particular focus on the Monetization, Integrity, and Reality Labs organizations. Partnered cross-functionally with Policy, Legal, Product, and Engineering to operationalize safety standards and controls, support launches, and manage escalations across high-risk surfaces.
Led a global team of Privacy Program Managers advising and guiding the Cross-Meta Integrity (XI) product teams on how to integrate privacy into product development.
Led product strategy and development for UK's largest media publisher (40M monthly users, 1.5B monthly page views), directing cross-functional teams across engineering, data, UX/design, and editorial. Increased overall page views by over 5% through optimized recommendation engines, auto-injected embeds, and improved UX/UI that enhanced ad viewability and scroll depth. Delivered complete Mirror rebrand/redesign that increased brand awareness, registered users, and engagement. Improvements were driven by data-driven AB/MVT testing of recommendation quality and relevance.
Founded by the Nike Foundation, Girl Effect works to break the cycle of intergenerational poverty by connecting teenage girls to each other and the critical assets they need through engaging brands, innovative products and quality content in over 65 countries. • Elevated to lead Girl Effect's complete digital transformation with £2M budget and P&L ownership. • Developed organization-wide product vision and technology strategy, delivering centralized platform (PaaS) and suite of productized SaaS tools (AWS hosting, Redshift data platform, open-source CMS, auth services, GDPR-compliant user data store) that reduced costs, accelerated time-to-market for new products, and improved safety for underage users across 65+ countries. • Recruited and managed high-performing product team, established data-driven decision-making through centralized analytics, and secured strategic partnerships with Facebook, mobile operators (Vodafone, Indosat), KaiOS, and UNICEF to drive product growth and funding.
Built and scaled Springster from concept to millions of users across 60+ countries in 17+ languages, partnering with Facebook's FreeBasics to reach vulnerable teenage girls in emerging markets. • Defined global product vision and strategy, delivered complete rebrand, and built full digital ecosystem. • Owned end-to-end product lifecycle including roadmap development, content strategy, market entry models, GDPR compliance and data security, team recruitment, and £2M+ P&L management. • Nominated for GLOMO award for 'Best Mobile Innovation in Emerging Markets' at Mobile World Congress 2017, demonstrating product-market fit and measurable social impact.
Managed Digital Services EMEA team of 10+ PMs/Producers plus agencies and offshore teams across London, Budapest, and USA offices, delivering digital product roadmap and strategy for 23 markets in 19 languages. • Redesigned all Disney EMEA portals, increasing engagement while achieving significant cost savings through global content sharing and design alignment. • Migrated all websites from three legacy platforms to unified proprietary CMS, enabling faster delivery, improved SEO, better performance, and streamlined content management. • Delivered VOD/OTT platform with optimized ingest workflows and redesigned video players that increased consumption and pre-roll ad revenue, serving as pilot for Disney+ in EMEA. • Streamlined localization processes, dramatically reducing costs while improving translation quality. • Shipped digital products supporting major theatrical releases (Star Wars, Frozen) and Disney ID registration system with parental consent workflows for underage users. • Introduced Agile PM processes, workflows, and tools across EMEA operations, improving delivery velocity and cross-functional collaboration.
Supporting United Nations in a freelance capacity with the set-up, development and strategy for a global digital campaign in support of World Humanitarian Day in 2011. In addition to support on the overall digital strategy and also designed and developed the official website.