Hong Kong, Hong Kong SAR
Top 0.1% LinkedIn Profile | AI | Series A | Founder | Comms Leader | Bestselling Author | Board | Optimist Milestones: * Google AI for SG (APRU & United Nations ESCAP) * United Nations APAC Mayors Acad * APEC (ULF) * QS Rank: #1 China, #2 Asia, #11 World (2025); #2 China (2024) * USD 12M+ PR value, 7B+ UVPM, 6K+ articles (BBC, Bloomberg, Nature, Nikkei Asia, Straits Times, SCMP, AP, AFP, NBC&CBS's TV, BW, China Daily, Microsoft, Google Blog, WEF, FOX, Asia Times, Yahoo!, Sina, Baidu, Business Times, THE, Lifestyle Asia, Hypebeast, BSTV JP, Tencent TV, Harper's BAZAAR, etc.) * 195M+ impr. * HKD 1.6M+ sponsorship earned * 7-fig rev in 10 mos * K11 Musea * MoMA Store HK * Microsoft Azure OpenAI (HKU) Awards: * Fast Company Most Innovative Companies (US) * Falling Walls Science Breakthroughs (Berlin) * THE Awards Asia | Gold, IADA | AE Award (UK) * Mercedes-Benz Fashion Week Brand | Shanghai Fashion Week Featured Brand (CN) * French Cham Best Retail Experience (FR) * HKIM Market Leadership | BKT Top 10 Books (HK) * Sir Edward Youde Scholar | SSH Creativity Award | CUHK Sociology Award * Gold Medal Lord Fulton Prize | K&P Grand Prize | European Music Fest HK Team * 80+ Recs | 60+ Awards Experience: * Head, Votee AI * Co-Founder, Onederland * APAC leader at HKU, APRU, K11, MoMA, AK, TME, AMENPAPA, RTHK * Managed: Brand, event, PR, marcom, partnership, multimedia, AI, network, product, ecom, innovation * Board Advisor: TNN, STC * Advisor: GESGLO * Charter President: Rotaract Club of ECHK, Rotary Education: * ANU: Soc & Pol * CUHK: MSSc & BSSc (Hons) * Continued: Stanford (AI, Comms, ML, Phil), Yale (Econ, Fin, Negot, Psy), Wharton (Mkt), LBS (Branding), UM (Mgmt), UT (Comms), UTokyo (Game), CU (Design), IE (Strategy), UIUC (Digital), Duke (DeFi), MoMA (Art) * Reg. Social Worker * Bestselling books: "17" & "21" (CUHK Press, Comm Press, Joint Publishing), featured in CUHK & HK libraries Select Referees: * Prof Sir F. Stoddart (Nobel Laureate, HKU) * Prof G. Block (Chancellor, UCLA) * Prof D. Freshwater (President, UoA) * Prof G. May (Chancellor, UC Davis) * Prof L. San (D. President, NTU SG) * Prof C. Fan (V. Provost, UCLA) * Prof J. Regulska (V. Provost, UC Davis) * Dr A. Karlsson (VP, Elsevier) * Prof C. Tremewan (VP, UoA) * Prof T. Schneider (AVP, SUST; UBC; WashU) * Prof S.Y. Wong (AVP, CUHK) * Prof S. Tse (DoSA, HKU) * Prof Y.S. Ok (DoGR, Korea U) * Prof S.W. Wong (CityU) * Dr E. Lam (Upwill) * A. Yuen (SG, TME) * M. Lin (Owner, Lins) * A. Ng (Intl. Model) * J. Beaupré (MD, MMBP) * K. Leung (SM, K11) * S. Lo (BM, MaxMara) Open to collabs. Phil 4:13
About my role at Votee AI: I architect and lead the global narrative for the pioneer of Sovereign AI Infrastructure. My mandzate is to translate frontier technical innovation—specifically in neglected, low-resource languages—into a strategic force that secures "Enterprise Grade" partnerships and establishes Votee AI as the definitive trust layer for a multipolar world. - Bridging the AI Divide: Positioning Votee AI as the essential platform for the 3 billion people currently ignored by generic, Western-centric models. I lead the narrative of turning "Data Deserts" into high-fidelity intelligence, ensuring digital sovereignty for emerging markets. - Scientific & Technical Authority: Leveraging our world-first benchmarks (published at ACL 2025 CoNLL) and research validated by Kyushu University, HKU, CUHK, and EdUHK to establish Votee as the standard-setter for regional AI. - Institutional Trust: Communicating our successful "We Build, You Own" on-premises deployments within high-compliance environments, including the Hong Kong Monetary Authority, DBS, and Bank of China (BOC). - Vertical Market Impact: Directing specialized narratives for industry leaders like HKT, Halo Energy, and The Masterpiece (Hong Kong), proving the ROI of Sovereign AI across telecommunications and critical infrastructure. - Ecosystem & Media Leadership: Championing Votee’s synergy with a premier partner network including Nvidia, AWS, Stanford, Baidu, PaddlePaddle, MongoDB and Google Developer Experts. Key Outcomes: - Global Media Strategy: Successfully secured high-authority coverage and placements in the BBC (450M weekly users) and SCMP (35M monthly users), elevating Votee to a global stage. - Domain Authority: Ranked No. 1 on Google News and first page on Google Search for Sovereign AI leadership in Cantonese. - Governance: Anchoring the enterprise narrative on our CAISP-led security standards to guarantee 100% data sovereignty. As Seen In: Nvidia, Bloomberg, BBC, Fortune, SCMP & TIME
- Co-founded family-oriented experience spaces in Taipei and Hsinchu, dedicated to creating memorable moments for families and children. - Drove significant growth, achieving record-breaking 7-figure revenue through targeted marketing in 10 months. - Developed and implemented marketing strategies, optimising digital ads, partnerships, and training to boost outcomes while controlling expenses. - Fostered immersive environments encouraging family engagement via events and creative experiences.
- Strategic Communications Leadership: Directed central communications functions including Brand Marketing, Strategic Communications, Public Affairs, PR & Media, Events, Editorial, Publications, and Content for a portfolio of university-wide initiatives. - Global Ranking Achievement: Contributed to HKU's historic QS rankings: 1st in China, 2nd in Asia & 11th in the World (2025) and 2nd in China & 17th in the World (2024). - High-Impact Partnership Development: Forged and managed strategic alliances to enhance HKU's reputation with leading entities such as the US Government, HKSAR Government, United Nations, UNESCO, Microsoft, Tencent, Future Science Prize, APRU, THE, and QS. - Major Event Management & Profile Raising: Successfully led the APRU Annual Presidents' Meeting at HKU, engaging senior executives from top global universities and significantly elevating the event's and HKU's international profile. - Stakeholder Engagement & Communications Output: Oversaw the development of bilingual annual reports, campaign websites, and trilingual press releases, enhancing stakeholder engagement. - Substantial Media & Digital Reach: Achieved over 340 million UVPM media coverages and 170 million targeted social impressions, dramatically amplifying HKU's visibility and influence. - International Research Collaboration: Co-hosted the inaugural "2023 Asian Young Scientist Fellowship Annual Conference" with the Tencent Foundation, featuring remarks from HKU's President and attracting over 200 global scientists and leaders from top universities across Asia. - Sustainability Initiative Facilitation: Advanced regional collaboration on carbon neutrality by hosting the APRU Presidents' Meeting, resulting in a key MoU with Fudan University and the University of Sydney to establish a steering committee and joint efforts on university-wide carbon neutrality targets.
Milestones: - USD 3.9M+ PR value, 4.4B+ UVPM & 5K+ coverages generated on Bloomberg, Bloomberg Businessweek, Nikkei Asia, Nature, Straits Times, SCMP, Associated Press, AFP (Agence France-Presse), NBC's TV, CBS's TV, BusinessWire, China Daily, Google Blog, World Economic Forum, FOX, Morningstar®, MarketWatch, Asia Times, Yahoo! Finance, Sina Finance, Baidu, Newswire, GlobeNewswire, Business Times, Times Higher Education, Antaranews, Suhu, HKET, HKEJ, HK01, HKMB, Ming Pao, Sing Tao, the Standard & more. - 8.4M targetted social impressions (ROI: 20+ times vs industry benchmarks). - USD 200K+ sponsorship earned through strategic partnerships with PR, branding, website, Metaverse, and digital marketing partners e.g., Chronicle of HE, THE & SCMP. - Managed events with presidents and CEOs of unis and semi-gov bodies. - Partners: United Nations, UN ESCAP, UN-Habitat, UNU, UNESCO, The Rockefeller Foundation, Google, Microsoft, Facebook, APEC, Asian Development Bank, World Economic Forum, WHO, Telenor Group, Union Bank & more. - Bilingual Annual Report - Trilingual Website Revamp - Trilingual Press Releases, Op-eds, Media Events & Interviews - Rebranding (identity & collaterals) Role: Responsible for APRU's overall communications strategy including branding, PR, marketing, website development, digital media, publications, database, language diversity, and more. apru.org Org. background: - The largest international network in the Pacific Rim serving the higher education sector and partnering with the United Nations, Google, New York Times, and more. - Founded by: Berkeley, Caltech, UCLA, and USC - Economies: 19 - Universities: 60 - Faculty Staff: 200K+ - Students: 2M+ - Locations: Mainland CN & HK, Japan, Korea, US - Focus: Sustainability, DEI & Policy Team Awards: - Gold, IADA 2022 - AE Award 2022 - Highly Commended International Strategy of the Year, THE Awards Asia 2021 - Finalist for The Falling Walls Science Breakthroughs of the Year, Falling Walls, Berlin 2020
Milestones: - Launch of the first-ever Christmas Kids Fest at K11 MUSEA in 2019 Dec. - Launch of the first-ever Donut Golf Club at K11 MUSEA in 2020 Apr-Aug. - Launch of the Donut Village, Donut Cafe and Donut Store revamp project at D·PARK in 2020 May-Aug. - Co-launch of the first-ever Summer Kids Carnival at K11 MUSEA in 2020 June-July. - 250k+ impressions generated without the use of any monetary budget, and 120+ partners added to the group's influencer & media list in 2020 June & July alone. - 1 million+ impressions and multiple times in sales growth per campaign in 2020 Dec-Aug. Role: Responsible for 360 corporate marketing projects on children and family oriented businesses including K11 MUSEA, D·PARK, playhouses, restaurants, stores, education programs, online media platforms, e-commerce (alexa world ranking: ~#13k), family edutainment centers, IPs and other corporate branding initiatives. www.k11musea.com www.k11.com www.dpark.com.hk www.donutandahmeow.com www.baby-kingdom.com Team Awards: - Best Mall Event - Gold 2020 / Marketing Magazine - Best Engaging Event - Gold 2020 / Marketing Magazine - Best Large Event - Silver 2020 / Marketing Magazine - Permanent brick-and-mortar experience, Best Retail Experience Awards 2019 / French Chamber Hong Kong
Milestones: - Launch of K11 MUSEA in HK - Launch of MoMA in HK (worked directly with MoMA New York team) - Launch of K11 Beauty in HK & China - Launch of K11 Design Store in HK & China and its eCommerce project - 5 million+ impressions, 20+ events and multiple times in sales growth per campaign Role: Responsible for building and managing 360 marketing projects for K11 owned/curated brands, K11 malls, corporate business development and eCommerce management for K11 Retail (China and Hong Kong). - K11 brands - Formulate marketing, pr, customer engagement and branding strategies from scratch based on data analysis and insights to enhance store visit frequency, member active rate, brand partnerships, pr coverage etc. and to strengthen revenue of K11 Design Store, K11 Beauty, K11 Art Store, and other initiatives in both HK and China. - K11 malls - Manage/co-manage marketing events and campaigns of K11 Kulture Academy, K11 Art Mall, K11 MUSEA and New World Group by collaborating with internal and external partners, to engage customers by providing personalised customer experiences and large-scale events, offering the right offers, content and excitement at the right time to ensure a continual development of the K11 brand. - K11 eCommerce - Manage the eCommerce platforms and digital marketing strategies of K11 Design Store and K11 Art Store; use data effectively to analyse, segmentize and create strategic ads for online CRM retention and retargeting programs via omni-channels and social media, driving reactivation with targeted messages to each customer. - K11 corporate sales and partnership - Work closely with external and internal business units to drive revenue for corporate business events. Team Awards: - Most Innovative Companies / Fast Company - Finalist for Top Ten Malls of Digital EX Awards 2018 / Metro Finance - My Favorite Shopping Mall Event, My Favorite Shopping Mall Awards 2018/19 / Hong Kong Economic Times - & 50+ awards