Jacek Golenia

🇵🇱 FMCG Sales in Poland

Bydgoszcz, Kujawsko-pomorskie, Poland

About

PL: Doświadczony i zorientowany na wyniki specjalista i manager sprzedaży z ponad 5-letnim doświadczeniem w branży e-papierosów i liquidów w Polsce oraz w innych branżach FMCG w przeciągu ostatnich 25 lat. Posiada interpersonalne umiejętności w zarządzaniu relacjami B2B zarówno z wyspecjalizowanymi sklepami z e-papierosami, jak i pozostałymi firmami z sektora FMCG. Udokumentowane sukcesy w kierowaniu zespołami sprzedażowymi, opracowywaniu planów oraz wdrażaniu skutecznych kampanii sprzedażowych. Biegłość w analizie rynku, identyfikowaniu możliwości rozwoju i napędzaniu sukcesu biznesowego w konkurencyjnym, dynamicznie zmieniającym się środowisku. Zorientowanie na rozwój biznesu oraz maksymalizację potencjału sprzedaży w branży e-papierosów w Polsce. EN: Experienced and results-oriented sales specialist and manager with over 5 years of experience in the e-cigarette and e-liquid industry in Poland, as well as 25 years in various FMCG sectors. Demonstrates strong interpersonal skills in managing B2B relationships with both specialized vape shops and other companies within the FMCG sector. Proven track record in leading sales teams, developing plans, and implementing effective sales campaigns. Proficient in market analysis, identifying growth opportunities, and driving business success in a competitive and rapidly changing environment. Focused on business development and maximizing sales potential in the e-cigarette industry in Poland.

Experience

  • Head of FMCG Products Purchasing Department at Lipro Roman Lipowicz
    Apr 2025 - Present · 1 yr 3 mos

    management of the purchasing department of FMCG products price negotiations with manufacturers

  • Ceo at VR Consulting Jacek Golenia
    Dec 2021 - Present · 4 yrs 7 mos

  • National Sales Director for a Vape e-Liquid Manufacturer at VAPE RIDE & highfiveworld.com
    Oct 2019 - Present · 6 yrs 9 mos

    Led and developed a sales team of 10 professionals, enhancing overall performance through continuous training and coaching. Designed and executed strategic sales plans, achieving a 20% increase in sales year-on-year for brands like UP and HiGH5. Analyzed market trends and competitor activities to adapt sales strategies, maintaining a leading market position. Implemented customer feedback processes to improve product offerings, increasing customer satisfaction by 15%. Managed of 5 vape shops.

  • Development Sales Manager for a Polish Tobacco Distributor of Phillip Morris, BAT, Imperial at POLSKI TYTOŃ DYSTRYBUCJA
    Dec 2018 - Aug 2019 · 9 mos

    Managed sales activities across multiple regions, overseeing branch performance and ensuring sales targets were met. Provided in-depth training for sales representatives, focusing on product knowledge and sales techniques. Increased regional sales by 12% through targeted marketing campaigns and tailored sales strategies. Collaborated with the product development team to customize offerings based on customer feedback and market demand. Reported directly to the Sales Director, presenting detailed sales reports and forecasts on a weekly basis of tobacco sales for traditional cigarettes.

  • Regional Sales Manager in Polish Wine Company at JNT GROUP S.A. SP.K.
    Jan 2015 - Nov 2018 · 3 yrs 11 mos

    Supervised a team of 8 sales representatives, guiding them in meeting sales quotas and developing client relationships. Expanded the distribution of Monte Santi products, leading to a 30% increase in market share within the first year. Successfully launched promotional campaigns across national retail chains, improving product visibility for Monte Santi and Kadarka. Conducted in-depth market analysis sectors and reported sales performance to the members of the board, providing actionable insights to inform business strategies for new ideas.