Atlanta, Georgia, United States
I am an executive focused on building, scaling, and transforming business via effective leadership, strategic partnerships, and a seasoned ability to execute. Throughout my career, I have established a solid reputation for spearheading growth initiatives, launching new business lines, and building high-performing teams that consistently exceed expectations. I am also known for developing trusted relationships across the technology, consulting, and digital innovation landscapes. CURRENT CEO ROLE: INITIATING NEW BUSINESS LINES AND LEADING TEAMS Today, I serve as the CEO of Backgammon.com, part of the Whitehat portfolio, where I am leveraging my prior success record in leading the growth for a community-driven gaming platform centered around connection, competition, and a modern digital experience. In this executive-level capacity, I am focused on strategy execution, brand growth partnerships, operational scaling, and long-term value creation across a range of gaming demographics. MICROSFT FOUNDATION & CONTINUED MARKET CONNECTION Prior to this role, I established a solid reputation for leading businesses and driving growth within the Microsoft ecosystem. I am deeply proud of my success record in building enterprise partnerships, go-to-market strategies, solution delivery, and tactical relationship development. These connections, experience, and insights continue to inform my broader executive perspective today. MANAGEMENT STYLE My leadership philosophy is rooted in servant leadership where I naturally focus on empowering teams, mentoring talent, and creating environments where people feel fully invested in their work as well as organizational outcomes. BOARD VALUE & ORGANIZATIONAL GROWTH I have a strong connection to governance, risk awareness, fiduciary oversight, and helping companies navigate growth in a responsible, effective manner. As I continue to expand my operating experience, I am open to conversations about contributing at the board level where strategy, oversight, relationships, and long-term value creation intersect. CORE STRENGTHS ✦ CEO / Executive Leadership ✦ Business Growth & Scaling ✦ Operational Execution ✦ Strategic Partnerships ✦ Revenue & Pipeline Development ✦ Governance & Risk Assessments ✦ Board Readiness / Advisory Contributions jaccardi03 [at] gmail [dot] com
I was hired to lead the strategic growth, modernization, and global expansion of Backgammon.com with a cornerstone goal of positioning the company at the intersection of gaming, community, technology, and digital media. I am leveraging my prior success record to drive brand evolution, product innovation, partnership development, and scalable growth initiatives across multiple markets to expand reach, engagement, and long-term enterprise value. KEY LEADERSHIP GOALS & ENTERPRISE FOCUS ➙ COMPANY TRANSFORMATION: Spearheading the evolution of a legacy category leader into a modern, high-growth digital gaming and community platform. ➙ INNOVATIVE MARKET EXPANSION: Driving opportunities to scale through new products, multilingual launches, partnerships, sponsorships, and next-generation acquisition initiatives. ➙ STRATEGIC GROWTH EXECUTIVE: Applying prior global enterprise leadership experience to strengthen infrastructure, elevate execution, assess / mitigate risk, and help unlock future monetization opportunities. Backgammon is a game with deep historical roots and through this dynamic platform, we are working to carry its rich heritage forward into the modern era. It is more than a game – Backgammon.com is a catalyst for connection, competition, and community.
I was recruited to build the company’s first practice area evolving solely around Microsoft Platform. I managed a D365 ERP solutions team of 65 and consistently exceeded sales goals each year. My operations leadership encompassed client relationship management, as well as engagement as a Practice Partner executive on major accounts. I also recruited and hired staff and drove solutions delivery by nurturing a supportive culture. LAUNCHED NEW PRACTICE AREA THAT EXCEEDED PROFIT PROJECTIONS 40% IN 3 YEARS ➙ SALES GROWTH: Rapidly surged sales by establishing accountability across internal sales and launching a Customer Sales Satisfaction program that expanded customer retention and spurred ongoing revenue streams. ➙ MARKET EXPANSION: Integrated two Microsoft practices to grow market presence without disrupting revenue, including guiding go-to-market strategies for the newly combined entities and launching processes that grew profitability. ➙ LEADERSHIP: Established comprehensive sales methodologies ranging from lead generation to final contract resolution that increased ease of business internally and externally to drive sales.
During this time, I advanced through multiple roles as I drove North American sales, leading the Microsoft Dynamics product line (AX, NAV, GP, CRM) to deliver millions in sales each year. I managed 12 account managers across the U.S. and Canada, along with the New Logo Sales force team of 5. Roles included: ➙ Vice President of Business Development Microsoft Business Applications, Americas: 2017 to 2020 ➙ Vice President of Customer Engagement, MFG: 2017 ➙ Vice President of Customer Engagement, Americas: 2013 to 2017 ESTABLISHED AUSTRALIAN FIRM AS PREMIER PLAYER IN MICROSOFT ECOSYSTEM ➙ SALES GROWTH: Propelled sales to become the #2 partner in the Microsoft Ecosystem. ➙ RELATIONSHIP DEVELOPMENT: Managed 1.2K customers across North America. Launched customer satisfaction methodology that enhanced relationships while growing new sales. ➙ ENGAGEMENT INCREASES: Established Microsoft-endorsed template that promoted best-in-class partner engagement.
Throughout my tenure at this company, I directed a 35-person team across sales, alliances, and client services R&D. MedClean Technologies is one of the largest modern-day providers of systems for the onsite disposal of medical waste that incorporates the design, installation, and servicing of turnkey systems to treat infectious regulated medical waste. Roles included: ➙ CEO, 2018-2020 Vice President Customer engagement, MFG: 2017-2018 DIVERSIFIED PRODUCTS TO TURN AROUND SALES AND DRIVE 1.5X REVENUE GROWTH IN SINGLE YEAR ➙ GO-TO-MARKET STRATEGY: Transformed small, financially challenged company into thriving organization by expanding offerings from solely Capital Equipment to include SaaS software, Hardware Technology, and e-Commerce. ➙ PROFITABILITY INCREASES: Grew profitability 30% while simultaneously reducing company overhead by securing domestic and international reseller channels to increase market penetration. ➙ CUSTOMER SERVICE: Restored customer, partner, and employee confidence by launching accountability programs and a robust post-install support model.
At Oracle, I led North American Channels and Siebel CRM product resellers and led a team of 15 sales and pre-sales staff as Regional Sales Manager. Roles included: ➙ Area Sales Manager for Customer Relationship Management: 2006 to 2008 ➙ Regional Sales Manager, Southern Region Financial Services: 2000 to 2006 GREW FINANCIAL PRODUCTS AND SERVICES SALES 25% IN SOUTHEAST ➙ SALES GROWTH: Consistently attained sales quotas every year throughout tenure. Earlier career roles and key outcomes include: ➙ Vice President, Sales & Marketing at Rasterex Software: Led turn around to restore profitability after building 35 distributors across 24 countries in Europe and APAC as well as implementing go-to-market strategies for Auto-Card Raster Image products. ➙ Vice President, Southern Region and Vice President, Channels COLD Technology at AXS-One (now Computron): Boosted revenue 8X in single year and managed 17 international distributors for Computer Output to Laser Disc (COLD) Technology Product and developed strategic alliances with Coopers & Lybrand, Capgemini, Sun, and Informix (now part of IBM). ➙ Vice President, Distribution Products at Ross Systems: Expanded from solely manufacturing into distribution after designing a new org structure and building product, marketing, delivery, and sales teams – growing revenue 5X in 18 months