Gurugram, Haryana, India
I’m a marketing professional who thrives where strategy meets creativity. From leading Esya’23 fest as Management Head to executing high-impact campaigns at VeenaAuto Industries and Shensu AI Technologies, I’ve worked across event architecture, market research, sales enablement, and brand storytelling. I believe marketing is not just about selling products ,it’s about creating experiences people remember. Whether it’s building a campaign from scratch, crafting content that speaks to the heart, or coordinating teams for seamless execution, I bring equal parts structure and spark. Now, I’m channeling my business acumen and creative edge into projects that push brands forward, build communities, and tell stories that stick. Integrated Marketing Campaigns (IMC) Business Development & Client Relations Data-Driven Market Research Content Creation & Brand Voice Development Event Management & Cross-Functional Collaboration
B2B auto parts and accessories brand serving retail and wholesale markets. Developed and executed multi-channel marketing strategies to enhance brand visibility and lead generation. Managed campaigns for expos and product launches, attracting high-value business leads. Coordinated with cross-functional teams to ensure campaigns aligned with sales goals and operational timelines. Oversaw social media presence and created promotional materials to boost engagement.
EdTech company offering online courses and community-driven learning. Conducted outbound marketing campaigns to promote courses and services, resulting in increased enrollments. Managed lead generation and qualification processes, improving conversion rates through targeted outreach. Maintained client records, tracked communication history, and provided feedback for strategy refinement. Collaborated with teams to develop sales scripts and market segmentation strategies.
Provided customized academic support to students across various grade levels. Designed tailored lesson plans to strengthen subject understanding and exam readiness. Offered one-on-one mentorship, boosting student confidence and academic performance. Developed interactive exercises to make learning engaging and result-oriented. Monitored progress and provided regular feedback to students and parents.
my role is to provide strategic and on point leadership and oversee the effective functioning of the organization, I am responsible for setting and implementing the company's vision, mission and goals, ensuring that they align with the overall strategy. Management Head Esya’23 Fest, IIIT (Aug 2023) Annual technology and cultural festival attracting 5,000+ attendees. Directed event planning, coordination, and execution for a two-day fest. Managed a cross-functional team to ensure smooth operations and on-time delivery of all activities. Oversaw sponsorship, logistics, and promotions, contributing to record participation and engagement.