Purba Bardhaman, West Bengal, India
Whether the challenge requires engineering frameworks to neutralize financial risk, driving aggressive market growth, or bridging the gap between healthcare compliance and technology, I bring an entrepreneurial mindset and a resilient, multi-faceted perspective to dynamic corporate teams. Throughout my career, I have intentionally blended analytical precision with an adaptive, human-first approach to solve complex corporate challenges, protect revenue, and scale operations in high-stakes environments. My professional foundation is built on these, ⭕️Risk Management, Fraud Analytics & Investigations: Most recently at Amazon, I specialized in customer fraud analysis, incident investigations, and concessions abuse prevention. Navigating fast-paced, high-volume ecosystems, I mastered the art of "Human Obsession"—diving deep into behavioral patterns and data anomalies to mitigate financial risk, eliminate revenue leakage, and lead frontline mitigation operations. I thrive when building frameworks that turn ambiguous threat vectors into structured, secure protocols. 📈 High-Impact Business Development & Strategic Growth: Having driven revenue in both the pharmaceutical sector (Cipla) & the EdTech space (BYJU'S), I have a proven track record of managing full, high-velocity sales cycles. I am highly proficient in leveraging CRM architecture (such as LeadSquared) to optimize pipelines, manage critical B2C/B2B client lifecycles, and cultivate high-value relationships with key stakeholders, including medical professionals & Key Opinion Leaders (KOLs). 🧪 Technical, Scientific & Creative Domain Expertise I hold a Bachelor of Pharmacy in Ayurvedic Pharmaceutical Sciences from Jadavpur University, giving me a rigorous foundation in pharmaceutical technology, product formulation, and manufacturing standards. Bridging the gap between the scientific and the digital, I complement this domain expertise with practical, creative skills in website development and graphic design—allowing me to speak the language of compliance, product design, and technology simultaneously. Core Competencies: Strategy & Risk Management: Fraud Detection & Prevention, Incident Investigation, Concessions Abuse Mitigation, Loss Prevention, Behavioral Analysis, Business Strategy & Insights. Growth & Stakeholder Relations: High-Velocity B2C/Direct Sales, Pipeline Optimization, Client Relationship Management (CRM), Key Opinion Leader (KOL) Engagement. Technical & Digital Design: Pharmaceutical Manufacturing & Product Management, CRM Tools (LeadSquared), Web Development, Graphic Design.
Senior Inside Sales specialist | with cross-skilled strategies Direct Sales B2C * Results-driven professional with a strong background in EdTech and direct/inside sales. Proven ability to meet and exceed weekly objectives, with expertise in CRM systems (specifically LeadSquared), financial processes, and the full sales cycle. Experienced in a fast-paced environment at one of India's largest EdTech MNCs. * Achieved significant sales targets as a Business Development Associate and later as a Senior Inside Sales Associate at a leading Indian EdTech MNC. * Developed expertise in CRM, financial management, and a range of sales strategies, including both direct and inside sales. * Consistently exceeded weekly objectives, demonstrating a strong ability to drive business growth and revenue. Job Timeline: * Senior Inside Sales Associate (May 2022 - July 2023) * Promoted to Senior Inside Sales Associate after demonstrating strong performance as a Business Development Associate. * Specialized in inside sales, consistently exceeding weekly performance targets. * Business Development Trainee / Associate (Mar 2022 - Apr 2022 / May 2022 - Dec 2022) * Gained comprehensive experience in direct and inside sales at a major Indian EdTech brand. * Developed proficiency in key business skills, including CRM (LeadSquared) and financial processes
Experienced pharmaceutical professional with a strong background in respiratory care, specializing in inhalation therapy and device education. Proven ability to drive sales, generate revenue, and build strong relationships with key opinion leaders and medical professionals. * Results-oriented pharmaceutical sales and training specialist with expertise in the respiratory segment. Track record of developing and implementing sales strategies, providing patient and doctor education, and managing primary and secondary sales to exceed company targets and mitigate losses. * Spearheaded the development and implementation of sales strategies for the respiratory segment, contributing to overall revenue generation and helping to balance company losses. * Delivered comprehensive soft skills training and education to patients and doctors on modern inhalation therapy techniques, respiratory devices, and their proper usage. * Cultivated and maintained strong, professional relationships with doctors and other healthcare professionals to drive product adoption and ensure consistent sales growth. * Managed the entire sales cycle, from primary to secondary sales, providing accurate and timely reports on doctor visits and sales performance (RCPA).