Antwerp, Flemish Region, Belgium
Fluently trilingual marketeer with an educational background in Management (Master's degree) and Communication Management (Bachelor's degree), characterized by a consumer-centric mindset and a strong interest in FMCG and consumer durables.
Electrolux is a Swedish multinational in home appliances and appliances for professional use. It offers thoughtfully designed, innovative and sustainable solutions under more than 50 esteemed brands including AEG, Electrolux and Zanussi. Main tasks include: ✓ Responsible for the content of the pre-purchase consumer journey on the brand websites. ✓ Follow-up of SEO/SEA with agencies and HQ in Stockholm.
Main tasks include: ✓ Responsible for print publishing projects and other instore marketing projects (catalogues, POS material, tailor made actions, digital assets) by collaborating with internal Product Line & Sales teams and external agencies (agency briefing, follow-up of creation, production, delivery). ✓ Asset distribution, stock management and follow-up as well as development of marketing tools on the Partners website.
Sanoma Media Belgium was the Belgian division of the international Finnish media group Sanoma, until its local women’s magazine portfolio has been sold to Roularta Media Group. Their media brands reached millions of Belgian women and offered countless opportunities to reach the target group in a creative and effective manner. Main tasks included: ✓ Creating and executing the retail visibility plans, together with the Marketing teams of the different brands, Supply Chain & Sales to increase the collaboration with the independent press shops. ✓ Creating and distributing the weekly newsletter to inform the internal and external stakeholders about the upcoming action plans of the different brands/magazines. ✓ Proofreading/reviewing the lay-out of the promotional material. Reason for leave: acquisition of Sanoma Media Belgium by Roularta Media Group.
AccorHotels is a French multinational hotel group, representing several brands, from budget and economy lodgings to five-star hotels. Student job at the reception of the head office of Accor Group in Brussels. Main tasks included: welcoming visitors, handling inbound/outbound calls & e-mails.
NewWorld is a Belgian communication and field marketing agency that works out well-defined solutions to enforce and to innovate the connection between the brand and its target group. Internship during 3 months in my third year of Bachelor in Communication Management. Main tasks included: managing the “Michelin CrossClimate” project, converting innovative ideas into presentations and concrete marketing projects and assisting the project coordinators in their daily work.
Panama Sales & Marketing is a Belgian sales and promotion agency which provides solutions in merchandising, sales campaigns and visibility for numerous multinationals. Internship during 6 weeks in my second year of Bachelor in Communication Management. Main tasks included: assisting the project coordinators in their daily work, supporting the sales representatives and telesales.