WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
A 360 marketer with experience in Technology/Telco Sector with over 10 years of experience effectively managing marketing projects from conception to completion. My experience is primarily in B2B Technology Marketing and Go-to-Market Strategies. When I'm not working, you can find me jamming with my guitar!
- Oversaw marketing GTM strategy for Intel's enterprise B2B, focusing on AI, Data Centers, and Network Edge - Budget Management - Worked closely with regional APAC stakeholders to ensure alignment across global marketing, business units, sales
- Focused on Go-to-market strategies to bring awareness of Time's solution pillar which consist of Connectivity, Cloud and Cybersecurity - Conducted comprehensive market analysis to identify new opportunities and potential areas of growth - Managed cross functional team to ensure successful execution of marketing campaigns
- Planned GTM strategy for the Enterprise Market in sectors such as Banking, Manufacturing, Hospitality and others - Proposed new projects and ideas that will increase brand awareness for TIME - Partnered with internal stakeholders such as Product, Sales, Business Transformation to ensure marketing strategy is aligned with overall business goals
- Launched and oversaw NetApp APAC websites in 5 international languages - Drove traffic and engagement from global visitors through SEO, personalization, and localization - Analyzed website traffic, trends and worked with extended digital marketing team to increase traffic to website - Contributed to new functions and features for APAC website Partner with other cross-functional stakeholders to ensure alignment across the APAC organization
- Oversaw marketing operations and Go-to-Market strategies in Malaysia, Philippines, Thailand - Identified, recruited and trained new partners to effectively execute marketing campaign with allocated budget
- Created, managed and implemented integrated marketing plans with key partners and distributors across Malaysia - Managed and oversaw project briefing and definition (tactical implementation) process; ensure delivery on agreed upon brief metrics with partners and event agencies - Organized quarterly training for partners and customer around Malaysia - Managed and localized end-to-end campaigns, events, and other Go-to-Market strategies that are given from Global team