Istanbul, Türkiye
With a Bachelor of Arts in Visual Communication & Design from Bahçeşehir University and a year abroad at Berlin International University of Applied Sciences, I've honed my skills in crafting compelling content and shaping social media strategies. Over the years, I have worked with prominent clients across various industries, contributing in award-winning campaigns, producing real-time content and providing data-driven performance insights.
Client: Amazon Prime Video TR Led the social media team for Prime Video Türkiye, managing operations, creative development and campaign execution. Developed platform-specific strategies for YouTube, Instagram, and TikTok to drive audience growth and engagement. Delivered weekly to quarterly performance reports with insights that guided future content planning. Produced real-time, trend-based content aligned with brand tone and cultural moments. Defined and executed launch strategies and creative concepts for major title releases. Collaborated with global Prime Video and Amazon Studios teams to align regional strategies and ensure guideline consistency.
Clients: Hepsiburada, Hepsiburada Influencer Programı Created content campaigns for Hepsiburada, leveraging audience insights and community feedback to enhance performance. Developed campaign-specific strategies for X, Instagram and TikTok to drive audience growth and engagement. Produced real-time, trend-based content aligned with brand tone.
Clients: Şok Marketler, Paycell, Turkcell Platinum Part of the award-winning team behind the re-launch campaign of Cepte ŞOK Mobile App, winner of the Kristal Elma Awards ‘22. Led social strategy and execution for campaigns. Crafted channel-specific content strategies and creatives for TikTok, Instagram and X. Created real-time content by actively tracking relevant trends and moments. Supervised and managed team members in daily operations.
Client: Macrocenter Executed creative campaigns across digital, print, social and email channels. Created monthly content calendars and editorial articles aligned with brand tone. Led influencer and celebrity collaborations, produced real-time event content for social. Prepared and analyzed performance reports to refine communication strategies.
Clients: Bioderma Türkiye, ABCDerm Türkiye Executed content strategies to meet KPIs across platforms. Created content and grew community through regular engagement. Reported monthly performance and identified optimization areas. Managed influencer relations to boost awareness and engagement.