Inessa Roman

Partnerships, BD, and Project Management in tech and beyond | Ex-Google, Coursera, Khan Academy

Berlin, Berlin, Germany

About

Impact-driven partnerships, BD, and communications professional with 15+ years of experience in big tech, start-up, and non-profit organizations in the Silicon Valley and Europe. Specialties: revenue-generating channel, strategic and content partnerships, relationship building across cultures, cross-functional leadership & stakeholder management, negotiation and contracting, go-to-market strategy, partner marketing & co-branding initiatives, complex project & program management, proficiency in a variety of sales, partnerships, collaboration and AI tools (Salesforce, Hubspot, Crossbeam, Asana, Looker, Gong, LLM tools etc.) Currently, looking for opportunities in partnerships, business development, or project management in Berlin, Germany (no visa support required), and am actively expanding my network in Europe. Let’s connect!🤝 email: [email protected]

Experience

  • Senior Partnership Manager at Zalando
    Nov 2025 - May 2026 · 7 mos

  • Partnerships & BD in startups and small businesses, consulting at Self Employed
    Jun 2021 - Nov 2025 · 4 yrs 6 mos

    - Designed and executed a comprehensive partnership program at Sounding Board, Inc., establishing a framework for partner identification, recruitment, enablement and relationship management. Drove a pipeline of 10+ committed partners and closed initial strategic deals with industry leaders in corporate assessment and coaching, targeting 10% of company revenue. - Advised European edtech startups (Brickit, AlmaLearning.AI) on US market entry strategy and represented Migrun at TechCrunch Disrupt, leading key stakeholder discussions - Managed business diversification project for Lele Cake, creating multiple new revenue streams (corporate catering, events, online sales) within a 6-month timeframe; orchestrated 10+ pop-up events with complete logistics planning that collectively drove 10% revenue growth. - Initiated and led the implementation of the Math Kangaroo competition at Ponderosa Elementary as Vice President of the PTA, bringing this prestigious international math competition (77 countries, 80M+ participants) to the school; conceptualized and organized 5+ cultural events for 500+ students and staff, fostering a diverse and engaging school community. - Founded and grew Bubba, a boutique dog boarding business, developing seamless booking systems and cultivating a loyal client base resulting in consistent recurring revenue.

  • Sr. Partnership Manager at Khan Academy
    Dec 2018 - Sep 2021 · 2 yrs 10 mos

    Negotiated, managed, and grew strategic partnerships that generated 70% of Khan Academy's earned revenue, collaborating with major educational organizations (College Board, ETS, LSAC, NWEA) and leading tech companies on joint GTM initiatives. Led the launches of two strategic products: Official Praxis Core Prep (with ETS) and MAP Accelerator (with NWEA).

  • Principal, Partnerships at Coursera
    Feb 2015 - Nov 2018 · 3 yrs 10 mos

    - Generated revenue and accelerated user growth by strategically sourcing high-demand content from Coursera content partners in the US, Europe, and Asia. - Led Russia/CIS Market Expansion: a) Led Russia/CIS Market Expansion: recruited 10+ content partners, secured first Enterprise customers, developed and implemented region-specific content and marketing strategies, sourced first international online degree. As a result, CIS became the fastest-growing non-English language market for Coursera. b) Partner Marketing, Strategic Initiatives & Thought Leadership: founded and managed the E-Stars Conference, an annual international educational event in partnership with a leading partner. Developed a standardized Partner Marketing Framework to enable partners to run independent campaigns and designing an internal prioritization system for high-potential courses. Created and hosted an organization-wide podcast, winning an internal award for enhancing cross-team knowledge sharing.

  • Communications manager at Google
    Oct 2008 - Jun 2014 · 5 yrs 9 mos

    - Independently led product PR activities for Russia and CIS; - Developed regional and B2B PR work from the ground up to educate the market about online advertising and YouTube creator tools through case studies, op-eds, tutorials, etc.; - Organized dozens of events, interviews, media tours, etc. and acted as a spokesperson to advance Google’s market share in a competitive landscape; - Devised and executed social media strategy for Google in the region, grew Twitter to become the most followed corporate Twitter account in the country; - Conducted media trainings for Google’s executives to prepare them on context and challenges of the local market; - Recruited and managed multiple contractors, e.g. PR and digital agency teams on a daily basis.