Birmingham, England, United Kingdom
I’m a research-led lifestyle content creator with a background in biochemistry and over six years of experience in the influencer marketing ecosystem. I started my career as a freelance makeup artist, which gave me hands-on experience with beauty products and consumer decision-making. Over time, my work evolved beyond beauty into lifestyle, home, and everyday essentials — where I now focus on helping people buy smarter, not more. What sets my work apart is how I approach content: I research products the way a consumer wishes brands were transparent — materials, safety, performance, longevity — and translate that into clear, digestible guidance. I understand influencer marketing from multiple angles: creator, consumer, and collaborator. This allows me to build content that balances trust, education, and commercial outcomes without sacrificing credibility. Today, I partner with brands through research-based educational content, buyer guides, and long-term collaborations designed to drive informed purchasing and audience trust. 📍 UK & US based 📩 Open to brand partnerships, affiliate collaborations, and educational content opportunities
• Research-led lifestyle content creator specialising in beauty, home, and everyday essentials • Translating scientific and product research into short-form educational content • Drive purchasing decisions through trusted recommendations, affiliate marketing, and buyer guides • Experienced in brand partnerships, PR gifting, paid collaborations, and campaign deliverables • Platforms include Instagram and TikTok with a combined audience of 80K+
• Professional makeup artist specializing in bridal and event makeup • Developed deep understanding of cosmetic products, formulations, and application techniques • Laid the foundation for a career in beauty education and content creation
• Obtained raw data from experiments and developed 3D reconstruction images of neurons using Imaris software resulting in an analysis of 4 images per day. • Gathered, arranged and corrected research data to create tables highlighting results allowing for easier examination. • Checked the accuracy of the data by identifying presynaptic inhibitory contacts on axons to assess CST function and spinal motor recovery.
• Enhanced office operations by organizing certificates and scholarship awards in order to allow faster access for students. • Distributed incoming mail throughout the office promoting effective correspondence management. • Communicated with students and successfully dealt with their inquiries, e.g. providing them with information on how to declare a major.
• Stressed importance of good study habits and developed homework schedules, encouraging students to create personalized study plans. • Administered feedback to students using positive reinforcement techniques to encourage and build confidence. • Tutored 10 students in Algebra and Geometry and identified and corrected their weaknesses in one week thus boosting their test scores.