Ibrahim El Kawam

VP of Product and Strategy @ Lobah | Executive Director @ Samla | Driving Gaming & Entertainment excellence in Saudi Arabia and the MENA

Riyadh, Saudi Arabia

About

A strategic product leader and tech entrepreneur with over 10 years of experience in driving innovation, growth, and cross-functional collaboration across diverse industries, including digital transformation, e-commerce, gaming, and immersive digital experiences. My expertise spans product strategy, consulting, data-driven decision-making, and delivering customer-centric solutions at scale. I excel in leading high-performance teams and managing complex stakeholder relationships, consistently delivering products ahead of schedule and under budget. Proven track record in launching transformative products using cutting-edge technologies such as AI, XR, Digital Twin and cloud-based solutions. Passionate about building roadmaps that align with business goals, optimizing performance, and exceeding user engagement metrics. A tech entrepreneur who has partnered & founded numerous ventures, spanning from tech, manufacturing and agriculture; holding multiple US product patents and local as well as regional awards.Versed in providing and delivering innovative solutions to clients while leading large teams.

Experience

  • Lobah | لُعبة (Riyadh, Saudi Arabia · On-site)
    • VP of Product and Strategy
      Feb 2026 - Present · 5 mos

    • Head of Product Operations and Partnerships
      Jan 2025 - Jan 2026 · 1 yr 1 mo

  • Head of Product at InnovatorsGate
    Sep 2024 - Feb 2026 · 1 yr 6 mos

    Product strategy and management specialist. Leading Product, R&D and Digital Transformation.

  • Head of Product at Sandsoft Games
    Feb 2023 - Sep 2024 · 1 yr 8 mos

    Led the development of immersive, cross-platform XR Metaverse experiences using Unreal Engine and cloud streaming technologies. Oversaw a 40+ member Agile team, managing stakeholder relationships with MDs, ministries, and vendors to align product vision. Achieved milestones 40% under budget, leveraging data-driven strategies to improve user engagement by 30% and platform growth by 25% for a projected user count of 13 million. Product Leadership, Agile, Stakeholder Management, Data-Driven, Immersive Experiences, Cross-Functional Teams, XR, AI, Cloud Streaming, Metaverse.

  • Lead Product Consultant at Thrust Interactive
    Nov 2021 - Feb 2023 · 1 yr 4 mos

    Led product and development for a number of projects including Wi-Fi tracking for the largest medical center and life sciences hub in the world). A children's vocab autism application and gamified educational mobile games.

  • Head of Product at Designhubz
    Feb 2021 - Feb 2023 · 2 yrs 1 mo

    Spearheaded product strategy for augmented reality (AR) e-commerce experiences, achieving 5x revenue growth while serving over 2 million users. Led the development of a hyper-personalized recommendation engine for global clients like Samsung and Tata Cliq. Directed a machine learning team to deliver four personalized AR products under tight deadlines. E-commerce, AR, Product Roadmap, Machine Learning, Revenue Growth, Personalized Recommendation Engines, Agile, Customer-Centric Solutions.