Atlanta Metropolitan Area
Brand Strategist and Creative Director with 10+ years of experience shaping brands at the intersection of culture, storytelling, and strategy. I’ve partnered with globally recognized talent, media companies, and lifestyle brands to help clarify their voice, strengthen their positioning, and show up with intention across platforms. My work spans brand strategy, messaging, creative direction, and campaign planning, with a focus on long-term brand equity over quick wins. I now focus exclusively on strategic direction, big picture thinking, and building brands that feel aligned, confident, and culturally relevant. Currently, I'm open to select consulting projects, brand strategy engagements, and speaking opportunities.
Noir is a boutique digital branding firm specializing in brand identity, visibility, and custom strategy for high-profile talent and commercial brands. Backed by over a decade of experience in sales, digital marketing, and consulting, we build brands that are intentional, culturally fluent, and built to last. Our work has been featured on platforms and in publications including ABC’s The View, Allure, People, ESSENCE, The Shade Room, and more.
For Hot & Bothered, I shape both the story and the world around it. I write and structure episodes, prep talent for impactful conversations, and lead creative direction across brand identity and shoots. My work ensures the show is not only heard, but felt.
I’m a speaker, host, and moderator who creates space for honest conversation, cultural insight, and intentional storytelling. With a background in brand strategy and years spent shaping narratives behind the scenes, I bring clarity, warmth, and depth to every room I enter. Whether on stage, on camera, or in conversation, my work centers on connection, helping audiences, creatives, and leaders see themselves more clearly and move with purpose.
Managed the digital presence of high-profile clients using a data-driven approach, overseeing social growth, client relationships, and narrative-driven rollouts. Developed platform-specific strategies, monthly analytics, and KPI reporting while collaborating cross-functionally to build creative narratives and partnership-driven moments that expanded reach and engagement.
Established onboarding systems and operational workflows for new hires, managed a cross functional content team, and oversaw editorial accuracy. Led brand refresh initiatives across digital platforms and executed biweekly newsletters and daily SMS communications, contributing to a 50 percent audience growth within 12 months.