South Korea
With 5 year professional work experience in marketing covering from online campaign planning to website management, led key projects for top Korean clients, such as new products launches in Korea and website/app renewal.
- Responsible for marketing communications (ATL,BTL, Digital, Media) & PR - SNS channel management such as facebook and youtube - On-off aligned promotion strategy plan and execution (Launching plans) - Communication with management to review digital metrics and performance on a regular basis
Client: Samsung Electronics (Domestic Marketing Operations as well as various divisions - Mobile, TV, Computer, Home Appliances, etc)
Working with an assigned client and corresponding team at BBDO to develop, practice and hone account management skills.