Brooklyn, New York, United States
I’m a UX/product designer with a graphic design background and a passion for creating meaningful digital experiences. As the sole designer at a health tech startup, I helped the company scale from 6 to 400+ employees, juggling design needs across all departments. I'm especially passionate about building products that enrich human connections, push the boundary of technology innovations, advocate for mental health and education, and support women’s health. When I'm not designing, you might find me baking up international sweet treats in my kitchen, volunteering at local Vietnamese cultural events (either singing on stage or running the whole show), or getting a little teary-eyed over a beautifully crafted ad or music video. If you're looking for a curious, collaborative designer who's excited about making a positive impact, let's connect!
• Designed digital products used daily by 150,000+ patients, driving adoption of remote patient monitoring across chronic care, weight loss, and wellness programs. • Enabled 438% revenue growth (2020–2023) by shipping multiple product iterations and building scalable UI frameworks, supporting the company’s expansion from 6 to 200+ employees. • Transitioned from brand to product design, evolving with the company’s needs and leading end-to-end product design. • Supported $110M+ in capital raised through high-impact investor decks and sales collateral that translated complex health tech into compelling narratives. • Led a full company rebrand, transforming CoachCare’s visual identity and product experience as it scaled from a startup to an Inc. 5000-recognized company.
• Drove cross-functional creative execution for integrated campaigns serving clients like Coordinated Health, Sigma-Tau, and Raptor by collaborating with art directors, copywriters, and strategists. • Strengthened brand visibility and campaign effectiveness by designing diverse print and digital assets, including ads, brochures, logos, packaging, and posters for healthcare and consumer clients. • Contributed to successful client pitches and reinforced agency brand presence by producing compelling collateral such as presentations, website assets, and social media content.
• Supported the successful execution of a 500+ attendee networking event at Irving Plaza by assisting with on-site production and logistics. • Drove millennial engagement by developing promotional materials tailored to target audience interests and behaviors. • Strengthened marketing strategy by contributing creative insights during planning and brainstorming sessions with the FindSpark team.
• Enhanced campus communications by designing and producing print materials tailored for faculty, staff, and student use. • Supported departmental initiatives through the creation of visually effective print collateral, including flyers, brochures, and informational handouts.
• Streamlined patron services by efficiently managing circulation functions, updating records, processing materials, and collecting fines and fees. • Enhanced user experience by assisting patrons at the Reference and Circulation Desks and providing accurate information or referrals via phone. • Maintained library organization and accessibility by performing shelf-reading and re-shelving tasks to ensure accurate placement of materials. • Elevated internal and external communications by designing print materials such as labels, signs, posters, and banners for library use.
• Improved student proficiency in graphic design software by providing hands-on tutoring and technical support during class sessions. • Enhanced Art Department visibility by contributing to the creation of promotional materials, including online student galleries, Facebook content, and faculty websites. • Supported instructional delivery by serving as a reliable technical assistant for graphic art classes, ensuring smooth use of digital tools and resources.
• Contributed to campaigns and design executions for major brands including Schick, Playtex, Vonage, Macy's, Symbicort, and NAMI through collaboration with creative and design teams. • Supported senior designers and creative directors by developing agency collateral such as presentations, case studies, and research materials. • Led intern project groups as creative director, guiding campaign development and ensuring cohesive, high-impact creative output.