Vietnam
Campaign-oriented Marketing Executive with experience executing online campaigns across in-app, push notifications, banners, and social channels. Strong in content planning, cross-team coordination, and performance tracking to support engagement and conversion. Detail-oriented and proactive in datadriven marketing environments.
- Designed lesson materials and engagement activities for students and parents. - Contributed creative ideas that improved learning, communication, and internal engagement. - Worked closely with multiple stakeholders to ensure smooth operation and aligned messaging.
- Developed and produced short-form content for Facebook and TikTok, increasing engagement by 359% and shares by 431% in 2 months. - Supported internal communications by coordinating with design and production teams to deliver 40+ brand-aligned assets/month. - Supported internal campaigns through brainstorming, trend research, and coordinating with design/production teams. - Prepared recap reports, team updates, and assisted with materials for internal communications.