Hatfield, England, United Kingdom
Marketing and Client Relationship professional with 6+ years of experience across digital marketing, business development, client servicing and higher education. Currently pursuing an MSc in Strategic Marketing with Digital Media Management at the University of Hertfordshire while contributing to student recruitment, admissions support and student engagement initiatives. I enjoy building relationships, solving problems and delivering meaningful experiences for customers, clients and students. Whether coordinating marketing campaigns, supporting prospective students or collaborating with cross-functional teams, I bring a practical, people-first approach and a commitment to continuous learning.
โข Conducting sponsorship interviews with international students from diverse countries to assess eligibility and documentation. โข Supporting international student admissions, including visa-related and pre-arrival queries. โข Developing skills in CRM systems and cross-cultural communication while managing student engagement.
โข Awarded Student Representative of the Year 2026 for contributions to student engagement, representation, and university initiatives. โข Gather and communicate student feedback to support program improvements. โข Collaborate with faculty and fellow representatives to enhance the learning experience.
โข Led peer-assisted learning sessions, mentoring students to enhance academic success. โข Managed scheduling, coordination, and operations of PALs programme with a team of leaders. โข Acted as liaison between students and faculty, resolving issues and supporting engagement. โข Developed leadership, team management, and communication skills while balancing academic commitments.
โข Main speaker in an IDP webinar discussing student life and studying in the UK. โข Representing IDP India and supporting students exploring study abroad opportunities. โข Featured in an IDP podcast, sharing my UK application journey and motivation to study abroad.
โข Supervise and mentor a client servicing team of 3, ensuring smooth coordination between sales and internal teams to guarantee seamless campaign execution. โข Managed 4-5 brand campaigns simultaneously, achieving 95% client retention. โข Lead the development of user-generated content (UGC), including memes, reels, and engaging social media content across Instagram, YouTube, and LinkedIn. โข Manage and optimize campaign data with precision, tracking key performance metrics to enhance engagement and ROI. โข Craft detailed performance reports that provide actionable insights for ongoing and future campaigns. โข Successfully managed 25+ influencer and meme marketing campaigns simultaneously, handling 4-5 brand campaigns at once with consistent client retention. โข Utilized Culture X platform to scout and onboard relevant influencers aligned with brand goals. โข Resolved a critical campaign challenge for Zoff where 150 out of 250 live posts were wrongly updated by meme page holders; leveraged strong cross-team relationships and proactive communication to avoid escalation and ensure campaign success.
โ๐๐๐๐๐๐๐๐ ๐๐๐๐๐โ โข Onboarded new clients by identifying and approaching potential leads across market segments. โข Conducted in-depth research on top companies and emerging sectors to target the most promising business leads. โข Collaborated with sales and marketing teams to optimize lead generation strategies and increase conversion rates.