London Area, United Kingdom
📊Passionate about global metals markets, with a strong focus on steel trading in the Middle East and Africa. I love writing market stories, analysing pricing trends, and delivering insights that matter. ✍️ With a background in journalism, I bring clarity, precision, and storytelling to the world of commodities. Always curious, always exploring the dynamics that move markets.⚡
I edit and write news articles focused on the Middle East, especially Iran. I also manage our content strategy for social media and SEO, ensuring broader reach.
Drove strategic media collaborations and digital campaigns that increased event reach by 21% year-over-year. Spearheaded press releases, live media interviews, and post-event analysis, resulting in widespread headline coverage across major publications.
Led a team of over 70 bureau reporters, executing major news campaigns that boosted online viewership by 25% and significantly enhanced brand awareness. Championed a 100% fact-checking policy and zero delay standard, improving viewer trust and brand reputation.