Cairo, Egypt
I have a wide hands-on experience in Selling and Marketing different products and services; especially Building Materials and Floorings,besides Specialized Events/Trade Shows,in different countries. Recently,I have been certified as a Digital Marketing Professional by the Canadian Management and Training Institute (CMTI). My post-graduate studies (MBA) at the Arab Academy helped me enrich my academic knowledge that reflected positively on my professional hands-on experience. Furthermore, I participated in professional training courses inside and outside Egypt. One of the courses that I have attended, and I consider it a breakthrough in my professional life, was in Tokyo, Japan; it was arranged and conducted by the Japan International Cooperation Agency (JICA). I could learn how to manage Export Promotion organizations and how to effectively utilize my communication and computer skills so as to reach the optimum level in managing Export Activities.
• Created new marketing, selling and pricing strategies using digital marketing techniques. • Developed a strong data base of potential clients and sales leads & attended B2B events & trade shows such as Food Africa, Big 5 & PLASTEX. • Increased the awareness of logistics industry through delivering online marketing sessions. • Contacting Egyptian exporters and foreign importers to develop the business of both reefer & dry containers.
Developed marketing, selling & pricing strategies for logistics services, using TTL Marketing activities. Developed a strong data base of sales leads & participated as an exhibitor at Big 5 Show & Paper ME. Increased the awareness of logistics industry through delivering online marketing sessions. Contacting exporters & importers to develop the business of reefer & dry containers (LCL &FCL). Conducting quarterly customer satisfaction survey to measure business performance and feedback.
• Created new marketing, selling and pricing strategies using digital marketing techniques. • Participated in B2B serious discussions with potential buyers through specialized events. • Developed a good business plan for international specialized events and exhibitions. • Increased the SEO and the conversion rate of company’s web site on social and professional media. • Making direct contact with contractors, developers and real estate companies to develop sales.
Conducted successful digital marketing campaigns through and opened new markets. Developed the export business and opened new markets. Handling customers’ orders and the logistics documents with shipping lines and freight forwarders. Making direct contact with contractors, developers and real estate companies to develop sales.
• Developed the sales of tiles in GCC & MENA regions and managed key markets such as Egypt, Morocco, Oman, Bahrain and KSA. • Attended successful International Specialized Trade Shows, such as Cevisama Trade Show in Valencia – Spain and Cersaie Trade Show in Bologna – Italy, to get in touch with new clients. • Created, negotiated and finalized big project contracts in GCC, MENA and other regions. • Investigating & analyzing the target markets and communicating with potential customers. • Conducting sales forecast & developing new customers on B2B such as Global Sources & Alibaba.
Developed the marketing road map and built long-term marketing strategies for Export Department. Increased the sales of tiles in GCC & MENA regions and managed key markets there. Attended successful International Specialized Trade Shows, such as CEVISAMA and CERSAIE.