Hyderabad, Telangana, India
Experienced (5 years) Digital Marketing Executive with a demonstrated history of working in the computer software industry. Presently I am handling different projects as a freelancer and as a Digital Marketing Executive. Experienced Search Engine Optimization (SEO) Executive • Monitor web analytics dashboard, reports, and key reporting tools. • Writing meta-information (Title, Description, Keywords) for websites (e-commerce website). • Test and optimize on-site SEO (on-page and behind-the-page) elements and content to improve SERP (Search Engine Result Page) rankings. • Support SEO strategies by understanding keyword priorities and how they integrate into content marketing plans • Run promotions via social media strategies. • Identified & and developed digital marketing strategies based on knowledge of company objectives and market trends. • Execution of Search Engine Optimization on a continuous basis. • Increasing Clients's Website traffic by Improving Page Position within Search engines using On-page and off-page techniques. • Keyword research using Keyword Planner, SemRush, ahrefs, Google Trends, and other tools. • Reviewing & and analyzing competitor sites and understanding their organic search appearance • Got the opportunity to learn new techniques on how the content works • Web Traffic Analysis using Google Analytics & and Google Webmaster tool SEO: • Code: Google Analytics, Webmaster Tool • Optimization: H Tag, Meta Tag, Image, Content, links • Files Implementation: Robots.txt, .htaccess, XML Sitemap, Schema.org, Canonical form • Backlink: Link Building, Link, Directory/Social Bookmarking/Classified Submission • Media: Image/Doc/PDF/PPT Promotion, Video Promotion • Blogging: Word press/Blogger/BlogSpot • Content: Hub Page Creation, Article/ Press Releases. • Discussion: Forum, Q&A, Reviews post, Google/ Yahoo Groups... Etc. • Listing: Google Business Listing, Local Listings • Knowledge in Affiliate Marketing, Adwords, Social Media Marketing. SMO: • Facebook, Twitter, Instagram, LinkedIn... Etc. Profile Creation, increasing friends/likes/Followers & updating • Designing brand or pages and sharing. WEB DESIGNING: Experienced in Designing websites using HTML, CSS, and BOOTSTRAP. Converting templates to HTML and PHP, Codeigniter Professional with a Master of Computer Applications focused in MSc Computer Science from Sri Harshini PG College, Ongole.