Kimberley, Northern Cape, South Africa
CRM & Marketing Operations professional with over two years of experience supporting international B2B SaaS sales and marketing teams across Europe, North America, and Australia. I specialise in CRM administration, sales operations, lead management, reporting, process improvement, and AI-assisted workflows that help teams work more efficiently. Experienced in Apollo.io, HubSpot CRM, ZoomInfo, FullEnrich, Google Sheets, Canva, and AI-powered tools to improve CRM data quality, streamline processes, build targeted prospect lists, and support sales and marketing operations. Throughout my career, I've partnered with international reseller networks and remote teams by managing CRM data, delivering actionable reporting, supporting lead qualification, improving operational processes, and helping teams make informed business decisions. I enjoy solving problems, creating efficient workflows, and ensuring the details are managed accurately. I thrive in collaborative remote environments where organisation, communication, continuous learning, and process improvement are valued. Currently open to remote opportunities in CRM Administration, Marketing Operations, Sales Operations, Customer Success, Client Operations, and Administrative Operations. Core Expertise • CRM Administration • Marketing Operations • Sales Operations • Customer Success • Process Improvement • HubSpot CRM • Apollo.io • Data Management & Enrichment • Reporting & Analytics • AI Productivity Tools • Canva • Remote Collaboration
• Generated and distributed qualified B2B sales leads to international reseller networks across Europe, North America, and Australia. • Maintained accurate CRM records through contact validation, data hygiene, and ongoing database management. • Conducted prospect research, lead segmentation, and list refinement based on reseller feedback and target market requirements. • Prepared monthly lead generation reports, sales summaries, and performance updates for internal stakeholders. • Supported reseller communication through structured lead handovers, follow-ups, and sales-ready documentation. • Improved process efficiency by developing reusable templates, tracking logs, and standardized workflows. • Utilized Apollo.io and ZoomInfo for prospect research, contact discovery, data enrichment, and lead qualification.
• Delivered online IELTS lessons to international students using structured curriculum and digital learning platforms. • Monitored student progress and provided personalised feedback, performance reports, and learning recommendations. • Maintained professional communication with students, parents, and academic staff in a fully remote environment. • Managed lesson planning, scheduling, and administrative documentation while consistently meeting performance and quality standards.
Career break dedicated to full-time parenting and family relocation. • Managed household logistics, scheduling, budgeting, and daily operations during a major family transition. • Returned to the workforce with a focus on remote sales support, CRM administration, and lead generation.
• Led daily branch operations, ensuring high standards of customer service, inventory control, and operational efficiency. • Achieved and exceeded sales and financial targets through effective cost management, scheduling, and stock optimisation. • Recruited, trained, coached, and supervised a high-performing retail team while fostering a positive customer-focused culture. • Managed branch administration, performance reporting, and operational planning to support business objectives. • Delivered excellent customer experiences while maintaining compliance with company standards and procedures.
• Coordinated branch administration, reporting, document control, and daily operational processes. • Prepared professional business correspondence, reports, meeting notes, and internal documentation. • Monitored productivity, implemented workflow improvements, and supported operational efficiency. • Managed stock control processes, including daily stock counts, month-end procedures, and inventory reconciliation. • Supported branch management through scheduling, administrative coordination, and cross-functional communication.
• Built and maintained strong relationships with new and existing customers through consultative sales and solution-based recommendations. • Identified customer needs and recommended suitable products and services to drive sales growth and customer satisfaction. • Expanded the customer base through proactive prospecting, relationship building, and excellent service delivery. • Increased sales through cross-selling, upselling, and product knowledge while consistently meeting performance targets. • Prepared weekly and monthly sales reports, customer analyses, and revenue summaries to support business decisions.