Greater Munich Metropolitan Area
Results-oriented Dipl. Oec. troph. with a passion for leading global, cross-functional teams and driving impactful innovation. Expertise in consumer insights, data analysis, and project management across diverse consumer product categories (cheese, gum, candy, beverages). Adept at strategic thinking, problem-solving, and planning. Skilled in leveraging AI to fuel business growth and evolving global product and design benchmarking programs.
Championing innovative global strategic testing programs across packaging, product, and design, fueling market-leading performance and competitive advantage.
Leading a large cross-category global team, shaping and leading projects, and structuring strategic thinking for capability building. Point of expertise for data analysis and innovation excellence, scouting for new and agile AI solutions. Leveraging cross-category learnings from products such as cheese, gum, candy, and beverages to drive impactful solutions. Successfully grew the Philadelphia brand to the No. 1 cream cheese by unlocking unmet consumer needs using advanced models like regression analysis and BBN. Providing key business intelligence to foster strategic company strategies and decisions.
Responsible for Global Meals Consumer Science team. Steering Global Growth and Brand Maintenance Programs. Piloting new Testing approaches. Managing a Global Team.
Leading a regional team and managing regional projects as a special category expert in Philadelphia. Capability lead actively involved in research, writing book chapters, teaching at university, and building capability. Upskilling the Consumer Science function in statistical methods, storytelling, business acumen, forefront thinking, AI, and neuroscience.
Run and execute Descriptive and Consumer test studies. Running panels (QDA/Discrimination) and statistical analysis of data with presenting to product developers. Organising Consumer test, review fiélwork and analyse data with statistical programs. Summarize data into a report and share with Customers.
Elaborate and establish the Obesitas program for the Hospital to be implemented. Teaching Nutritional topics at the clinical School; Building up an ambulant treatment for obese children in collaboration with psychologists and physiotherapists.
Responsible to run and execute Descriptive and Consumer test studies. Running panels (QDA/Discrimination) and statistical analysis of data with presenting to product developers. Organising Consumer test, review fiélwork and analyse data with statistical programs. Summarize data into a report and share with Customers.
Responsible to run and execute Descriptive and Consumer test studies. Running panels (QDA/Discrimination) and statistical analysis of data with presenting to product developers. Organising Consumer test, review fiélwork and analyse data with statistical programs. Summarize data into a report and share with Customers.
Covering the South German region as sales representative. Responsible for rapid Micro Measurements for the food Industrie. My responsibilities were aquisition of key contacts, consult about usage application.