Karāchi, Sindh, Pakistan
Digital Marketing & E-Commerce Leader with 11+ years of experience in performance marketing, paid media, and digital growth. Specialized in scaling e-commerce revenue, lead generation, and ROI through data-driven campaigns and full-funnel strategy. As Country Head – E-Commerce at Jaffer Business Systems, driven end-to-end digital strategy, paid advertising, and online sales operations. Previously, as Director of Performance Marketing at IT Hardware Mart and SEM Manager at Cubix, delivered measurable results including: Building multi million-dollar pipelines through ROI-driven PPC & SEM. Improving lead conversion rates by up to 40% via analytics & CRO. Scaling customer acquisition across B2B & B2C verticals. Leading and mentoring digital marketing teams. Core strengths: Paid Search Strategy | Performance Marketing | E-Commerce Growth | Digital Strategy | CRM & Conversion Tracking | Google Ads & Analytics | Team Leadership Passionate about helping businesses unlock growth through digital transformation across both B2B and B2C markets. Always open to connect with leaders looking for a results-driven marketing partner.