Dubai, United Arab Emirates
A highly adaptable marketing communications and business operations professional with 10+ years of experience driving integrated growth strategies across healthcare, advertising, FMCG, technology, and financial services. I specialize in connecting brand, customer experience, and commercial performance to deliver sustainable business growth. I have led cross-functional initiatives spanning marketing, branding, digital transformation, partnerships, and customer excellence, delivering measurable impact including 40%+ revenue growth across MEA markets, 25% expansion of new service lines, and AED 10M+ in strategic partnerships. I have managed multi-million-dirham budgets, developed luxury brand strategies, shaped premium market positioning, and led hybrid, cross-regional, and international teams. As a trusted advisor to senior leadership, I bring structure to complexity and align strategy with execution. I have collaborated with UAE government entities, corporates, and global organizations to build partnerships and unlock growth opportunities.