Haoran Liu

About

Seasoned engineering leader with over a decade of experience in building high-performance teams and scaling large-scale distributed systems. Adept at driving product strategy and engineering execution, fostering a culture of innovation, and delivering substantial business impact across e-commerce, advertising, and user growth initiatives. Proven track record of leading cross-functional teams, mentoring top-tier talent, and achieving multi-billion-dollar growth in highly competitive markets.

Experience

• Tencent (On-site)
  • Head of Engineering, WeChat Store Advertising
    Dec 2023 - Present · 2 yrs 7 mos

    Led the end-to-end incubation of the WeChat Store Advertising platform.(https://store.weixin.qq.com/shop/promotion/, PR: https://mp.weixin.qq.com/s/WB6gcT3viJyiQPznuvxxcQ)

  • Software Engineering Manager
    Sep 2021 - Dec 2023 · 2 yrs 4 mos

    Rebuilt the Dynamic Product Ads (DPA) product

• Senior Software Engineer at Netflix
  Oct 2019 - Aug 2021 · 1 yr 11 mos

  Working on user growth.

• Software Engineer at Facebook
  Mar 2016 - Oct 2019 · 3 yrs 8 mos

  Working on Dynamic Ads

• Software Engineer at Cisco Systems
  Jan 2013 - Mar 2016 · 3 yrs 3 mos

  Working on vPC (virtual Port-Channel) feature in Nexus7K NXOS.

• Software Engineer Intern at Cisco Systems
  Jun 2012 - Aug 2012 · 3 mos

  Working on Application Networking Manager