Greater Hamburg Area
Global Travel Retail Expert with broad international experience in FMCG, Retail and Consulting key areas of consultancy: - optimization of the shopper journey and the respective retail offer - optimize revenue, profit and retail offer for the landlord - development and execution of the Travel Retail strategy (e.g.route to market, business plan, 4Ps...) - evaluation and optimization of the assortment and activity mix in-store (e.g. category management, trade marketing) - increase connectivity with and revenue of the Chinese travelling shopper - external sales management for Brands - Interim projects for retailers and brands
Travel Retail Cooperation is a network of dedicated specialists and partners that focusses on retail and brand optimization primarily in Travel Retail. We strive for securing a long term profitable Travel Retail business and care for increasing the customer experience of the travelling shopper - in order to transform more browsers into buyers and substantially increase the shoppers´s basket.
- define the global roadmap and the routes to market strategy for all regions - lead the business in Europe and the define and execute the customer strategy - negotiate international agreements with key operators and optimizing existing customer relationships - represent the brand externally at all TR events (trade shows, conferences, workshops) - optimization of TR processes and visibility of the unit internally towards board, global functions, logistics and countries (GM, Sales Directors, IKAMs)
responsible for all business activites in the designated areas and markets optimize the sales/profit at existing customers and gain new customers/projects negotiate long term business contracts for exclusive delivery push the development of our categories (Liquor, Tobacco, Confectionery, Perfume/Cosmetics, Accessories)
lead the business at german domestic retailers
optimize the penetration of the L' oréal group through new POS concepts and category captainships at german domestic retailers