Islāmābād, Pakistan
I design digital products that simplify complex workflows and create better user experiences. Over the years, I’ve worked on 40+ applications and websites across SaaS platforms, enterprise systems, trading dashboards, and mobile/web products. Alongside product design, I’ve also conducted 50+ design consultations, which strengthened my ability to understand business needs, user pain points, and product direction clearly. My focus is not just creating clean interfaces, I focus on building products that are intuitive, scalable, and useful. I enjoy working on: • SaaS and enterprise platforms • Dashboards and workflow systems • AI-integrated experiences • Mobile and web applications Currently open to collaborations, freelance projects, and product design opportunities. Let’s connect if you’re building something meaningful.
I am currently working on the redesign of ILMS, a government-managed platform, where I focus on improving both UX and UI experiences. My work involves identifying usability challenges, revamping complex user flows, improving navigation and information hierarchy, and redesigning key modules to create a more intuitive, scalable, and modern platform aligned with current UX standards.
Gained experience working in a services-based environment, which involved handling both short term and long-term projects. Worked on different phases of design which includes user research, user validation and user interface design– Conducted thorough user research, including competitive analysis and user flows.
✔️ Led research-backed redesigns, applying usability testing to validate design hypotheses. ✔️ Delivered research-backed design improvements for multiple small-scale projects, enhancing usability and user satisfaction by 12 percent based on client feedback and usability metrics
✔️ Collaborated with business analysts, project managers, and developers on in-house projects to align user interface designs with business objectives and technical feasibility. ✔️ Designed user interfaces including micro-interactions to help clients visualize end products and enhance user engagement. ✔️ Worked with developers to refine micro-interactions, ensuring smooth implementation during sprints.
✔️Collaborated with stakeholders through brainstorming and design workshops to define the design direction for a digital H-1B visa application platform. ✔️Simplified visa application flow, cutting completion time by 25 pecent through iterative UI testing. ✔️Designed both MVP (v1) and enhanced version (v2) of the platform, resulting in a 20 percent increase in user engagement and improved clarity across application steps.