Seattle, Washington, United States
I’m a storyteller at heart with a global lens and a passion for amplifying real voices—especially those that are often overlooked. With 4+ years at Amazon and a background in both content strategy and advocacy, I thrive at the intersection of empathy and execution. I’ve built scalable storytelling programs, led cross-regional comms efforts and have authored global narratives that resonate. I’m also neurodivergent! My ADHD fuels my creativity, my curiosity, and my drive to make communication more human. I advocate for inclusive storytelling, accessible strategy, and platforms that reflect the communities they serve. Outside of work, I partner with indie authors as an editor and Alpha/Beta reader, helping refine structure, flow, and resonance. It’s a side passion that keeps me close to storytelling craft and fuels my creative outlet. Whether I’m writing for VP-level audiences, presenting to stakeholders, or uncovering stories from the ground up, I love making people feel seen through the power of narrative. Let’s connect if you’re into meaningful stories, inclusive strategy, or just want to talk books, dogs, or the magic of a perfectly placed em dash 😊
I led content strategy and execution for NA Delivery Associate communications, ensuring the right message reached over 190K drivers across multiple channels. I drove brand reputation through key messaging, optimized content across channels, and aligned global messaging with local needs. • Developed and executed a US & CAN storytelling campaign, boosting audience engagement by 30% across digital platforms, elevating brand awareness and perception. • Managed editorial calendars for key content and campaigns, improving content output efficiency by 25% while ensuring strategic alignment and timely delivery. efficiency by 25% and ensuring strategic alignment and timely delivery. • Led multimedia content initiatives, increasing usage by 200% and expanding evergreen content by 150%, achieving a 94% NPS approval rate. • Led external storytelling campaigns with a 98% NPS approval rate, enhancing brand reputation. • Advised global teams on content strategy, expanding brand messaging consistency from 1 to 5 countries—a 400% increase in reach and coverage.
Promoted to Specialist role for outstanding performance, I led projects focused on operational efficiency, patient care optimization, and policy advocacy to improve healthcare processes. • Developed and implemented communication protocols, reducing patient wait times by 78% and improving patient experience and satisfaction through clear, timely messaging. • Created and maintained team standard operating procedures (SOPs) to streamline communication between departments, reducing oversight by 90% and ensuring consistent patient tracking across multiple specialties. • Led a project to address gaps in patient scheduling communications, reducing the number of inactive patients in queue by 50% within one month. • Coordinated cross-functional communication for high-complexity surgeries, aligning stakeholders from 5+ specialties to ensure seamless execution of treatment plans. • Advocated for equitable communication practices by escalating concerns and proposing changes to policies affecting single parents and caregivers, resulting in hospital-wide policy change.
Implemented SME scheduling approach, reducing errors by 15% weekly. Pioneered the Spine Specialist role, creating scope, crafting SOPs and a comprehensive manual. Achieved 100% room utilization for 8 consecutive months, surpassing the goal by 25%. Managed patient records and a 500-patient surgery queue. Successfully transitioned surgical plans from paper to Epic EMR during a high-risk software rollout. Optimized surgery queue, reducing wait times by 37.5% monthly. Maintained a +50% higher productivity rate with an average of 75 procedures scheduled and completed monthly. Coordinated comprehensive services for families throughout the surgical process.