New York City Metropolitan Area
I'm an analytical and revenue-driven events and field marketing leader who is passionate about connecting people through memorable virtual and in-person experiences to build and strengthen relationships. In my free time, I love to travel (been to 43 countries on 4 continents) and try new food. Check out my Instagram (@haionvacay) for my latest adventures. Expertise includes: • Event and field marketing strategy • High-touch experiences • Executive programs • Customer/user conferences • Experiential activations
Spring Health is a comprehensive mental health solution for employers and health plans. Unlike any other solution, we use Precision Mental Healthcare to seamlessly pinpoint and deliver exactly the right fit for each person - whether that’s digital support, meditation exercises, coaching, therapy, medication, and beyond.
I provide event marketing services including, but not limited to, event-led growth strategy, customer conference, VIP & executive engagement, & event production. Past clients: •. Zscaler - Plan and execute field marketing programs--including conferences, ABM, & partner events--to support their pipeline goal within PubSec & Healthcare sector. •. Salesforce - Plan and manage event programs end-to-end. Work with PR to get presentations approved for external speaking opportunities. Generate content for social media channels. • San Francisco Opera – Drive marketing communication through creating content for social media, managing email campaign, and coordinating direct mail to engage subscribers for renewals and acquire new subscribers. Edit & perform quality assurance on marketing collateral. Reach out to community partners for cross-marketing program. • Yerba Buena Center for the Arts – Support the facilities and event team with back-end operation (security, fire marshal, janitors, etc.). Manage the office experience and appearance for 70+ staff office. Support human resources with recruiting, payroll and event planning. • Lennar - Plan and execute sales and community events. Develop marketing collateral and digital marketing campaigns (email, & ad buy). Manage the daily operation for an administrative & two(2) sales offices.
Lead the event & field marketing strategy and execution for the US and ANZ regions Dynamic Yield by Mastercard helps businesses across industries deliver digital customer experiences that are personalized, optimized, and synchronized. With Dynamic Yield’s Experience OS, marketers, product managers, developers, and digital teams can algorithmically match content, products, and offers to each individual customer for the acceleration of revenue and customer loyalty.
First Event/Field Marketing hire. Build, grow & manage the program and the team from the ground up. Lyra Health, a leading provider of innovative mental health benefits for more than 2.2 million global employees and dependents, is transforming mental health care by creating a frictionless experience for members, providers, and employers. Using matching technology and an innovative digital platform, Lyra quickly connects companies and their employees — plus spouses and children — to world-class therapists, mental health coaches, and personalized medication prescribing. Leading employers partner with Lyra to deliver tailored, value-driven mental health benefits to their people. With Lyra, benefits leaders can offer employees fast, reliable access to providers who practice evidence-based mental health care treatments. For more information, visit lyrahealth.com and follow us on LinkedIn, Facebook, and Twitter.
Develop and launch new programs to drive pipeline and engage customers. Lead the following programs: - Field events - Customer/user conferences - CAB/Customer roundtables - 3rd-party conferences & trade show sponsorships - Product expansion events Blend is a Silicon Valley technology company transforming the $40+ trillion consumer lending ecosystem. Blend’s technology delivers speed and efficiency to lenders so they can serve the modern borrower and safely navigate the industry’s changing rules and regulations.