Lancaster, Massachusetts, United States
I am a dedicated communications professional, committed to making a difference in fast-paced, growth-oriented organizations. I've worked a lot with cybersecurity startups and database companies, as well as many others in the B2B tech space, and I love the pace and challenge of working with these passionate founders and their teams. I love helping develop messaging and content strategy for early-stage startups, mid-stage startups, and established companies seeking to reinvent themselves. I work across teams to create brand awareness, deliver content, build culture, solve problems, collaborate across teams, and create and implement effective go-to-market strategies. My focus is on driving engagement, customer satisfaction, awareness, and growth.
Advising security vendors and B2B SaaS companies on content strategy, marketing, and market messaging. Working to translate technical information into readable content, creating content for various security software vendors, data privacy, healthcare, and database companies, and advising on messaging and content strategy. Clients include Code Dx, Imperva, Uptycs, Netgain Technology, Anonos, and TAG Cyber.
Brainstorming with clients on content, including press releases and byline articles. I work collaboratively with the PR teams and clients to create bylines and other types of content to increase brand awareness for B2B tech companies around the world and across industries.
Organizations worldwide rely on Mitiga’s technology and services to optimize their cloud security incident readiness and resilience by dramatically accelerating the investigation, the response, and the time to recovery for cloud incidents. I'm here to share how we help you not only to rapidly complete the investigation, response, and recovery stages when a cloud security incident occurs, but also to increase your resiliency for a future attack.
Organizations worldwide rely on Privitar to realize the promise of one of their most valuable assets – safe, usable data. Privitar empowers organizations to use sensitive data to gain valuable insights, and to support data-driven decisions. By delivering comprehensive data privacy techniques and streamlining data provisioning, Privitar enables enterprises to extract the maximum value from the data they collect, manage and use, while minimizing risk. - Create and maximize the use of compelling, impactful content that advances thought leadership, attracts prospects, and educates on data privacy best practices. - Map content strategies and needs that support and extend marketing initiatives. - Own editorial calendars for blog, and collaborate with subject matter experts to create content consistently. - Edit for grammar and style to ensure compliance with company guidelines. - Manage social media efforts across platforms, with a focus increasing social following and community engagement. - Ensure created content and social media post are on-brand and consistent in style, quality, and tone of voice. - Optimize content for search and user experience across distribution channels. - Measure and assess the success of content strategy across all channels.
NuoDB is a cloud-native distributed SQL database company based in Cambridge, Massachusetts. Achievements * Lead messaging strategy and content development across NuoDB to develop and deliver new financial services and distributed SQL database messaging. * Build, write, and deliver new messaging and content strategy. * Revive stagnant analyst relations (1100% increase in analyst interactions), public relations (press releases 50% increase, articles 81% increase) , blog (325% increase), website (100% new content), and social media (20% growth). * Create, edit, and manage content including analyst briefings, blogs, articles, video scripts, eBooks, white papers, and infographics. * Develop and maintain relationships with subject matter experts to drive traffic and show expertise in financial services, distributed SQL databases, and related fields. * Manage PR agency and write, ghostwrite, and edit byline articles in FinTech Futures, VMBlog, DZone, Dataversity, Database Trends and Applications, The New Stack, Forbes, CardRates.com, HostingAdvice.com, ODBMS.org, PYMNTS.com, CIOReview, TechTarget, and more.